Media Planning Manager - Multi-Channel Strategy & Insights

Initiative; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Initiative seeks a dynamic Manager, Communications Design to lead a high-performing team in crafting data-rich analyses that inform decisions across multiple Lines of Business. You will manage workstreams with senior leaders and coordinate with stakeholders to deliver innovative media strategies.

This role requires experience in media planning, analytics, and storytelling, with strong communication and presentation skills.

Qualifications

• Experience in Media Planning, Audience Insights, Analytics, Strategy or Communications disciplines.
• Ability to delegate, develop and oversee direct reports.
• Excellent written, verbal communication and presentation skills.
• Strong working knowledge of MS Office (Word, Excel, PowerPoint).
• Effortlessly detail-oriented.
• Proactively takes action with limited guidance when deadlines are tight.
• Initiative does not require candidates to have a college degree.

Responsibilities

• Lead a dedicated media team in multi-channel strategies, execution and optimization.
• Use data and analytics to drive strategic media planning and decisions.
• Collaborate across strategy, planning, partnerships, and leadership to build data-rich artifacts.
• Oversee centralized Budget Management with timely, accurate delivery.
• Deliver clear performance reports and competitive analyses with a narrative.
• Stay up to date with industry trends and best practices.
• Foster a collaborative, high-performance team culture.

Skills

Media Planning

Audience Insights

Analytics

Strategy

Communications

Education

College degree not required

Tools

MS Office

Job description

Initiative seeks a dynamic Manager, Communications Design to lead a high-performing team in crafting data-rich analyses that inform decisions across multiple Lines of Business. You will manage workstreams with senior leaders and coordinate with stakeholders to deliver innovative media strategies.

This role requires experience in media planning, analytics, and storytelling, with strong communication and presentation skills.