Media Planner/Buyer

Neff Associates; Philadelphia (Philadelphia County); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Year-end Bonuses

401K

Life and AD&D Insurance

Disability Benefits

Health benefits (Vision & Dental)

Unlimited paid vacation

Concert tickets

Job summary

Neff, an award-winning branding, advertising and public relations agency in Old City, Philadelphia, seeks a strategic Media Buyer & Planner. You will develop and manage campaigns across all media platforms for a diverse client base, from education to technology.

Ideal candidates bring 2-4 years in media buying and planning, strong negotiation and client-facing experience, and collaboration with Creative, PR, and Social teams.

Qualifications

• 2-4 years experience in media buying, strategy and planning for digital, radio, out-of-home, print and television.
• 2+ years negotiating and analyzing buys for digital, out-of-home, radio, TV and print (agency or client facing).
• 2+ years experience working directly with clients and managing client expectations.
• Experience collaborating with Creative, PR, and Social Media teams.
• Extremely well organized and able to multi-task on multiple campaigns for a rapidly growing client base.
• Strong verbal and written communication skills with a high attention to detail.
• Experience responding to RFPs and crafting media proposals for budgets ranging from $50,000 - $2,000,000.
• Ability to solicit and retain relationships with new media publishers via telephone and email.
• Professional, positive team player with a passion for media buying in a fast-paced environment.
• Pivot table experience is a plus.

Responsibilities

• Develop, manage, and optimize advertising campaigns for diverse client roster across all media platforms.
• Collaborate with Creative, PR, and Social Media teams to align media strategy with client goals.
• Negotiate media buys and analyze performance to maximize ROI and meet budgets up to $2M.
• Respond to RFPs and craft compelling media proposals to win new business.

Skills

Media buying

Media planning

Client management

Negotiation

RFP responses

Data analysis

Communication

Pivot tables

Tools

Kantar

Media Audit

Comscore

Scarborough

Microsoft Office

Job description

Neff has an opening for a strategic, dynamic Media Buyer & Planner to join our expanding team of creative individuals. The Media Buyer & Planner will be responsible for the development, management, and performance of advertising campaigns for various clients across all media platforms. Our diverse clientele ranges from Education, Banking, Retail, Hospitality, Tourism, Real Estate, and Technology. This position requires amid to senior levelunderstanding of media planning and buying. We are an award-winning branding, advertising and public relations agency based in Old City, Philadelphia.Our culture is highly collaborative, and we take pride in working quickly and nimbly to exceed client’s needs.

Qualifications

Ideal Candidate:

• 2-4years experience in media buying, strategy and planning for digital, radio, out-of-home, print and television
• 2+ years negotiating and analyzing buys for digital, out-of-home, radio, TV and print (for an agency or client facing)
• 2+ years experience working directly with clients and managing client expectations
• Experience collaborating with Creative, PR, and Social Media teams
• Extremely well organized and possessesthe ability to multi-task onmultiple campaignsfor a rapidly growing client base
• Strong verbal and written communication skills with a high attention to detail
• Previous experience responding to RFPs and crafting media proposals for budgets ranging from $50,000 - $2,000,000
• Ability to solicit and retain relationships with new media publishers via telephone and email
• Proficient in Microsoft Office Suite and media research tools (ie. Kantar, Media Audit, Comscore, Scarborough, ect.)
• Skilled in analyzing data to uncover insights and create data-driven solutions (pivot table experience is a plus)
• Professional, positive team player with a passion for media buying who thrivesin a fast paced, ever-changing environment

Additional Information

BENEFITS

• Work with a collaborative team of creative professionals in design, website design & development, PR, social media, advertising and media buying
• Diverse client roster
• Year-end Bonuses
• 401K
• Life and AD&D Insurance
• Aggressive New Business Incentives
• Long & Short Term Disability
• Health benefits including vision and dental
• On-going company outings
• Philadelphia Business Journal Best Places to Work
• Unlimited paid vacation
• Free tickets to concerts and games