Media Operations Analyst (100% Remote)

The Mom Project; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

A leading company is seeking a Media Operations Analyst to support paid media campaigns remotely. This entry-level position involves defining technical requirements, collaborating with teams, and ensuring accurate tracking and documentation. Ideal candidates will have experience in media operations and digital marketing, with strong organizational skills.

Benefits

Medical benefits

Dental benefits

Vision benefits

401k

Qualifications

• 2-4 years in media operations, digital marketing, or martech/ad tech.
• Experience with tag management systems and pixels.
• Familiarity with data layer architecture and campaign measurement.

Responsibilities

• Define technical requirements for tag management and data sharing.
• Collaborate with Marketing Shared Services and external agencies.
• Own tagging setup and ensure privacy-compliant tracking.

Skills

Collaboration

Detail-oriented

Organization

Data Validation

Tools

Tealium

Google Tag Manager

Smartsheet

Excel

Job description

Join to apply for the Media Operations Analyst (100% Remote) role at The Mom Project.

Our customer is an American worldwide clothing and accessories retailer, founded in 1969. Over the last 50 years, the company has grown from a single store to a global fashion business with seven brands. Their clothes are available in 90 countries worldwide through over 3,100 company-operated stores, almost 400 franchise stores, and e-commerce sites, and the company continues to grow.

We are seeking a Media Operations Analyst on a contract basis to support the execution and measurement of paid media campaigns. This role is essential for ensuring accurate data sharing, seamless tag implementation, and operational efficiency across digital platforms. You will collaborate closely with the Marketing Shared Services team to ensure the campaign data infrastructure is built for performance and scale. This position is 100% remote.

Responsibilities

• Define and document technical requirements for tag management and data sharing to support paid media tracking, attribution, and audience targeting.
• Work cross-functionally with Marketing Shared Services, Product Management, and external agencies to align on implementation strategy and timelines.
• Own tagging setup and QA across platforms like Google, Meta, and other media partners.
• Ensure accurate and privacy-compliant tracking of conversions, events, and user behavior.
• Troubleshoot tagging issues and partner with internal product/engineering teams to resolve data flow or integration gaps.
• Maintain up-to-date tagging documentation and campaign tracking specifications.
• Manage data quality controls for Adobe, including impact and alert templates.

Qualifications

• 2–4 years of experience in media operations, digital marketing, or martech/ad tech.
• Experience with tag management systems (e.g., Tealium, Google Tag Manager), pixels, and platform-side tracking (e.g., Meta, Google Ads, TikTok).
• Familiarity with data layer architecture, custom event tracking, and campaign measurement frameworks.
• Strong collaboration skills and ability to communicate effectively with both technical and non-technical stakeholders.
• Highly organized, detail-oriented, and able to manage multiple concurrent workstreams.
• Proficient in Smartsheet or Excel for documentation and data validation.

Preferred

• Experience working with product/engineering teams on marketing technology implementations.
• Exposure to server-side tagging or API-based media integrations.
• Understanding of privacy and consent frameworks (GDPR, CCPA) as they relate to media tracking.

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements). Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status, and will not be discriminated against on the basis of disability.

Seniority level

• Entry level

Employment type

• Contract

Job function

• Management and Manufacturing

Industries

• Technology, Information and Internet