MEDIA EXECUTIVE - WDAM

GRAY MEDIA

Moselle (MS)

On-site

USD 60,000 - 90,000

Full time

4 days ago
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Job summary

WDAM-TV/Gray Media seeks a high-level Business Development Consultant to expand local broadcast and digital revenue. You will identify, qualify, and acquire new prospects, connecting them with innovative marketing solutions to help their business grow.

The role centers on owning the full sales cycle, building a strong client base, and forecasting revenue monthly. You will design compelling presentations and collaborate across WDAM departments to drive results.

Qualifications

  • 1–3 years of outside consultative sales experience.
  • Effective prospecting and proven revenue pipeline building skills.
  • Ability to think critically and design solutions for complex problems.
  • Ability to successfully manage ambiguity and unexpected change.
  • Be teachable and open to best practices and feedback as a means of continuous improvement.
  • Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.

Responsibilities

  • Research opportunities in the market, generate or follow through on sales leads both warm and cold, and manage an active pipeline of potential revenue.
  • Own the full sales cycle from prospect to close and meet new business revenue and budget goals.
  • Be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
  • Maintain a consistent customer pipeline, build a consistent customer base, and forecast with accuracy monthly.
  • Design, write, and present marketing presentations.
  • Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
  • Manage your book of business using multiple CRM and client management tools and software.
  • Communicate and collaborate effectively internally across all WDAM departments and support staff.

Skills

Outside sales
Sales pipeline management
CRM proficiency
Excellent communication

Tools

CRM software

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WDAM:

WDAM is the #1 station in the Hattiesburg-Laurel DMA. We are dominant on broadcast and digital and produce news on WDAM NBC and WDAM ABC. Hattiesburg-Laurel is market 167 and we reach viewers in eight counties (Covington, Forrest, Jasper, Jones, Lamar, Marion, Perry and Wayne). WDAM is less than two hours driving distance to New Orleans, Mobile and the Mississippi Gulf Coast. This is an excellent opportunity to work for a great station and company.

Job Summary/Description:

WDAM is looking to grow its already commanding share of the local broadcast and digital revenue market. To do so, we are looking for the next high-level consultant to join our team. Our ideal hire will be self-motivated to exceed expectations and possess strong consultancy skills and an entrepreneurial spirit. This candidate thrives in a position that holds no limits to growth or success. The Business Development Consultant is a sales role responsible for identifying, qualifying, and acquiring new prospects and connecting them with our innovative marketing solutions to help them grow their business. This is a role focused on acquiring high-quality clients with significant short- and long-term revenue potential.

Duties/Responsibilities include, but are not limited to:
  • You will research opportunities in the market, generate or follow through on sales leads both warm and cold, and manage an active pipeline of potential revenue.
  • You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
  • You will be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
  • You will maintain a consistent customer pipeline, build a consistent customer base, and forecast with accuracy monthly.
  • Design, write, and present marketing presentations.
  • Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
  • Manage your book of business using multiple CRM and client management tools and software.
  • Communicate and collaborate effectively internally across all WDAM departments and support staff.
Qualifications/Requirements:
  • 1 - 3 years of outside consultative sales experience (media ad sales experience preferred)
  • Effective prospecting and proven revenue pipeline building skills.
  • Ability to think critically and design solutions for complex problems.
  • Ability to successfully manage ambiguity and unexpected change.
  • Be teachable and open to best practices and feedback as a means of continuous improvement.
  • Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.

WDAM-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.

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