MEDIA EXECUTIVE - KXII (Collin County, TX)

GRAY MEDIA; Sherman (TX); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Gray Media’s KXII in Sherman, TX is seeking a Media Executive to drive new direct business revenue across digital, TV, and sponsorships. You will manage the full sales cycle, build strong advertiser relationships, and meet revenue goals in a hybrid field-based role with time in the Sherman office.

You will forecast pipelines in CRM, deliver marketing recommendations, and collaborate with internal teams to maximize results. A background in media sales is a strong asset.

Qualifications

• Bachelor's degree preferred or equivalent work experience.
• Previous outside sales or media sales experience is a plus.
• Knowledge of digital marketing platforms is ideal.
• Strong sales skills with the ability to create effective sales promotions.
• Adaptable and effective negotiating skills.
• Excellent organizational, multi-tasking, and problem-solving skills.

Responsibilities

• Research market opportunities and generate or follow through on sales leads.
• Own the full sales cycle from prospect to close and meet revenue goals.
• Provide expert insights, recommendations, and consultancy to build relationships.
• Maintain a consistent pipeline of new advertisers and forecast in our CRM.
• Create and present marketing recommendations to advertisers’ key decision-makers.
• Meet or exceed sales expectations, goals, and budgets; collaborate across departments.

Skills

Sales skills

Negotiation

Organizational skills

Multi-tasking

Communication

Education

Bachelor's degree

Tools

CRM software

Digital marketing platforms

Job description

MEDIA EXECUTIVE - KXII (Collin County, TX)

Job Category: Sales

Requisition Number: MEDIA016530

• Posted : August 28, 2026
• Full-Time

Locations

Showing 1 location

Sherman, TX 75090, USA

Description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About Station KXII:

If you are outgoing, smart, inquisitive, driven, organized, and have a never-give-up attitude -- we have a great job waiting for you at Texoma’s KXII 12 Media! KXII is the most-watched television/digital news operation in Texoma, with nationally recognized and award-winning news, weather, and sports content. In addition, we are a market leader in creating multi-platform marketing solutions for local, regional, and national businesses. More than anything, we strive to provide content and solutions that keep Texomans safe, informed, and their businesses thriving.

Job Summary/Description:

KXII is looking for an essential member of our sales team who will drive new direct business revenue. With an extensive suite of broadcast, digital, sponsorship, and non-traditional product offerings, this role is responsible for developing, growing, and managing an account base.

KXII is seeking a Media Executive to work the North Texas area with a focus on Collin County. This is a hybrid role with time spent primarily in the field and limited time in our Sherman, TX office. This individual will solicit new advertisers and increase the share of the business of existing advertisers. The Media Executive achieves assigned revenue goals through the sale of digital advertising, television airtime, and other products and services to new and existing clients.

Duties/Responsibilities include, but are not limited to:

• You will research opportunities in your market and generate or follow through on sales leads.
• You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• You will be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
• You will maintain a consistent pipeline of new advertising prospects and forecast with accuracy monthly in our CRM platform.
• Create and present marketing recommendations to advertisers’ key decision-makers in person and virtually.
• Meet or exceed sales expectations, goals, and budgets.
• Communicate and collaborate effectively internally across all KXII 12 Media departments and support staff.

Qualifications/Requirements:

• Bachelor's degree preferred or equivalent work experience. Previous outside sales experience or media sales experience is a plus.
• Knowledge of digital marketing platforms is ideal.
• The ability to learn in a fast-paced and changing environment.
• Strong sales skills, with the ability to create effective sales promotions.
• Adaptable and effective negotiating skills.
• Excellent organizational, multi-tasking, and problem-solving skills.

KXII-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.