MEDIA EXECUTIVE - KVLY

Kfyr Tv; Fargo (ND); On-site; USD 55,000 - 75,000; Full time

Job summary

A leading media company in Fargo, North Dakota is looking for a Media Executive to join their marketing team. In this role, you will help businesses attract and retain their best customers through effective marketing strategies. If you have a background in marketing or sales and enjoy creative problem-solving, this position offers a chance for growth and success in an engaging work environment.

Qualifications

• Experience in marketing or sales is preferred.
• Must have a valid driver's license and meet driving requirements.
• Ongoing learning in advertising and digital marketing is essential.
• Desire to understand clients and their businesses.
• Willingness to learn advertising, marketing, television and digital trends.
• Experience selling digital products/strategies including audience targeting, social media, PPC; good MS Office and CRM knowledge.
• Must have a valid driver's license.
• Commitment to maintaining quality service to clients.

Responsibilities

• Conduct cold calling to establish new contacts.
• Perform consumer needs analysis and new business proposals.
• Develop new business advertising strategies.
• Get trained in and operate Wide Orbit Traffic, Wide Orbit Media Sales, Matrix Monarch.
• Maintain relationships with clients and drive campaign execution.

Skills

Excellent writing and communication skills

Ability to work independently

Creativity to solve problems

Desire to understand clients

Experience selling digital products

Knowledge of presentation software

MS Office products proficiency

CRM software experience

CRM software

MS Office

Driver's license

Tools

Wide Orbit Traffic

Wide Orbit Media Sales

Matrix Monarch

CRM software

Job description

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KVLY

The Valley News Live Media Group is composed of market-leading digital and connected TV properties, KVLY (NBC), KXJB (CBS), The Fargo CW, MeTV, Heroes and Icons, and the 365. Our coverage area stretches north and south from the Canadian border to the South Dakota line encompassing half of North Dakota and a third of Minnesota.

Job Summary/Description

Valley News Live, a Gray Local Media, Inc. company located in Fargo, North Dakota has an opening for a Media Executive to join our team of integrated marketing/advertising professionals. At Valley News Live, we help businesses "find and keep their very best customers" using effective marketing and advertising. If you have marketing or sales experience and see yourself as a high-energy creative individual who likes working with people, this could be your opportunity to work better hours and make more money!

The Media Executive will be trained in new business and digital business development as well as the back end of the systems required to execute campaigns including Wide Orbit Traffic, Wide Orbit Media Sales, Matrix Monarch and other relevant systems.

Duties/Responsibilities include, but are not limited to:

There will be specific activities expected to occur on a weekly basis, those activities include new contacts through cold calling via phone or in person, conducting consumer needs analysis, conducting new business proposals, and starting new business advertising strategies.

Qualifications/Requirements

• Excellent writing and communication skills.
• Ability to work independently and manage your time effectively.
• Ability to use creativity to solve problems.
• A real desire to understand your clients and their businesses.
• A thirst for ongoing learning: advertising, marketing, television, digital.
• Experience selling digital products/strategies including audience targeting, social media, PPC, excellent knowledge of presentation software, MS Office products, and CRM software.
• Must meet the Gray Local Media, Inc. driving requirements and have a valid driver's license.
• Must be able to maintain quality service to the businesses that depend on us.

If you feel you’re qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KVLY-TV/Gray Media is a drug‑free company

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.