MEDIA EXECUTIVE - KNOE

Gray Local Media, Inc; Monroe (LA); On-site; USD 45,000 - 65,000; Full time

Job summary

KNOE-TV/Gray Media seeks a dynamic Multimedia Sales Coordinator to drive digital and broadcast revenue. You will manage campaigns, develop partner-focused strategies, and deliver high-impact presentations while coordinating with the sales, advertisers, and design teams in a fast-paced setting.

The role emphasizes cultivating relationships with agencies and clients, negotiating deals, and providing accurate forecasts.

Qualifications

• Strategic, consultative selling experience with large, complex deals.
• Proven ability to create presentations for clients and stakeholders.
• Ability to work across departments to hit digital revenue targets.
• Expert negotiation skills for high-level sales deals.
• Excellent organizational and project-management capabilities.

Responsibilities

• Generate digital and broadcast revenue by identifying prospects and partners.
• Develop strategy, build presentations, negotiate and close deals.
• Cultivate relationships with agency and client decision-makers.
• Respond to leads via phone and email to drive opportunities.
• Use collateral, visuals, and data to show capabilities to clients.
• Manage sales communications and forecasts; keep leadership informed.
• Maintain prospects in CRM and exceed monthly/quarterly/annual targets.

Skills

Strategic selling

Presentation creation

Cross-department collaboration

Negotiation skills

Organizational skills

Communication skills

Results-oriented

Relationship building

Job description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KNOE:

KNOE-TV 8 News is an award-winning television station and news organization located in Monroe, Louisiana, covering northeast Louisiana, Union and Ashley Counties in Arkansas, and Warren and Adams Counties in Mississippi. KNOE-TV is owned by Atlanta-based Gray Television and is a sister station to ABC affiliate KAQY. Our offices and studios are located on Oliver Road in Monroe, and our transmitter is located in the town of Columbia in Caldwell Parish. Since our first broadcast day on September 27, 1953, KNOE-TV has offered the best news, entertainment, weather, sports, and investigative reporting. Besides providing high-quality programming from both the CBS and ABC television networks. For further information, please visit www.knoe.com.

Job Summary/Description:

KNOE is looking for a dynamic Multimedia Sales Coordinator to be a key part of our team. We are seeking a detail-oriented, technology-savvy campaign manager capable of producing creative, high-impact sales presentations while managing multiple projects simultaneously in an exciting, fast-paced environment. Position works directly with the Multimedia Sales Manager, sales team, advertisers, and corporate design team to ensure that campaigns run as directed.

Duties/Responsibilities include, but are not limited to:

• As a Media Executive, you would be responsible for generating digital revenue and broadcast revenue by identifying prospects, developing partner-focused strategy, building presentations, negotiating and closing deals, and building long-term relationships
• Ultimately, this position will increase sales and nurture client relationships at a high standard
• Cultivating, developing, and maintaining relationships with key decision-makers at both the agency and client level
• Answering leads in the form of incoming phone calls and emails
• Utilizing marketing and sales collateral, visual presentations, research reports, and sales support data to ensure prospective clients understand our range of capabilities
• Managing all aspects of the sales communication and negotiation process and keeping management aware of status by providing accurate forecasts
• Managing prospects in CRM
• Meeting and exceeding sales expectations monthly, quarterly, and annually

Qualifications/Requirements:

• Strategic, consultative selling experience with proven ability to navigate large and complex deals
• Proven experience in creating presentations
• The ability to work across departments to meet the targets of the digital department
• Expert negotiation skills with experience in high-level sales deals
• Excellent organizational and project management skills with the ability to multitask, prioritize, and manage time effectively while also ensuring the accuracy of work through attention to detail
• Strong communication skills (verbal and written) with the aptitude to communicate effectively in both individual and group settings
• Must be results-driven and take appropriate steps to achieve goals while taking ownership of situations as needed
• Proven ability to deliver timely, accurate work products and demonstrate good follow-up and follow-through
• Proven ability to build supportive and constructive relationships within and outside of the organization

KNOE-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.