MEDIA EXECUTIVE - KALB

Gray Media, Inc.; Alexandria (LA); On-site; USD 45,000 - 65,000; Full time

Job summary

KALB-TV/Gray Media in Alexandria, LA is seeking a motivated Media Executive to join our sales team. You will meet with local business owners, craft customized digital advertising strategies, and present compelling proposals across broadcasting, streaming, email, social, SEM, and SEO channels.

This role emphasizes proactive outreach, community presence, and measurable growth for clients. If you enjoy connecting with people, solving marketing challenges, and driving tangible results, we want to

Qualifications

• Relationship-building skills demonstrated in client-facing roles.
• Sales-driven mindset with ability to identify opportunities and close deals.
• Ability to create and deliver compelling advertising proposals.
• Strong communication skills, both written and verbal.

Responsibilities

• Meet with business owners, marketing leaders, and decision-makers.
• Build custom marketing strategies for each client.
• Sell digital solutions including Streaming, Email, Social, SEM, SEO, etc.
• Create and present engaging advertising proposals.
• Grow and manage your book of business.
• Build long-term client relationships.
• Collaborate with the Local KALB team and Gray Digital Media experts.
• Bring energy, creativity, and professionalism to every conversation.

Skills

Relationship builder

Sales experience

Prospecting

Presentations

Written and verbal communication

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KALB

KALB Newschannel 5 is the trusted leader in Central Louisiana. As the NBC affiliate in Alexandria, we also operate the CBS, CW, and Gulf Coast Sports Network in the market. Our team produces 29 hours of live news programming each week and has been recognized by the Louisiana Association of Broadcasters as "Station of the Year".

We are more than a media company. We are part of the community.

Central Louisiana is vibrant, welcoming, diverse, and full of hard-working people who care about where they live. It is a great place to build a career, make connections, and help local businesses thrive.

Job Summary/Description

Turn big ideas into real results for local businesses. Are you the kind of person who loves connecting with people, solving problems, and helping businesses grow? Do you get excited about digital marketing, creative campaigns, and building relationships that actually make an impact? If so, KALB in Alexandria wants to meet you.

KALB/Gray Media is looking for a motivated, success-driven Media Executive to join our sales team. Broadcast, Streaming, Email Marketing, Social Media, SEM, SEO. Digital Strategy. Local Impact.

This is a great opportunity for someone with the drive, personality, and curiosity to learn.

This is not a "sit back and wait kind of job". This role is for someone who wants to get out in the community, meet people, and create opportunities.

As a Media Executive, you'll help businesses tell their stories, reach new customers, and grow through customized digital advertising strategies.

Duties/Responsibilities

• Meet with business owners, marketing leaders, and advertising decision-makers.
• Build custom marketing strategies that fit each client's goal.
• Sell digital solutions including Streaming, Email, Social, SEM, SEO, etc.
• Create and present engaging advertising proposals.
• Grow and manage your book of business.
• Build long-term client relationships.
• Collaborate with the Local KALB team and Gray Digital Media experts.
• Bring energy, creativity, and professionalism to every conversation.

Qualifications/Requirements

If you are a relationship builder, a problem solver, and a go-getter; If you enjoy talking with people, learning about their businesses, and finding smart ways to help them succeed; You may be the ideal candidate.

• Previous sales experience is preferred, but not a must.
• Strong drive, confidence, and a professional presence.
• The ability to prospect and network with business decision makers.
• Excellent written and verbal communication.
• Ability to create and deliver presentations.
• A valid driver's license and acceptable driving record.

KALB-TV/Gray Media is a drug-free company

Additional Info

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.