MEDIA EXECUTIVE - KAIT

Gray Local Media, Inc; Jonesboro (AR); On-site; USD 45,000 - 75,000; Full time

Job summary

KAIT-TV/Gray Media in Jonesboro, AR is seeking an Account Executive to expand local broadcast and digital revenue. You will identify, qualify, and acquire high-quality clients and connect them with our marketing solutions to grow their business.

You will own the full sales cycle from prospecting to close, build a reliable pipeline, and present insightful campaigns to executives. This role rewards initiative, strategic thinking, and a proven ability to meet revenue goals.

Qualifications

• 2–5 years of B2C or B2B outside consultative sales experience (media ad sales experience, preferred).
• Effective prospecting and proven revenue pipeline-building skills.
• Ability to think critically and design solutions for complex problems.
• Ability to successfully manage ambiguity and unexpected change.
• Be teachable and open to best practices and feedback as a means of continuous improvement.
• Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.
• Must be comfortable selling to, challenging, and building trust-based, value-added relationships with executives, specifically with the Chief Marketing Officer, Chief Sales Officer, Sales Operations, and Marketing VPs and Managers.

Responsibilities

• Research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue.
• Own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• Be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
• Maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
• Design, write, and present marketing presentations.
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
• Manage your book of business using multiple CRM and client management tools and software.
• Communicate and collaborate effectively internally across all KAIT departments and support staff.

Skills

Outside sales

Consultative sales

Pipeline management

Executive communication

Tools

CRM software

Client management tools

Job description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KAIT:

KAIT: KAIT-TV is the ABC/NBC/CW affiliate in Jonesboro, Arkansas, and the #1 rated station in the competitive market. Jonesboro is home to Arkansas State University and several high-tech companies that focus on hiring and developing young professionals. Jonesboro is a quick drive to state parks, boating in the Ozarks, and a short drive to Memphis, Tennessee, and Little Rock, Arkansas. Jonesboro is one of the most desirable cities to call home.

Job Summary/Description:

KAIT is looking to grow its already commanding share of the local broadcast and digital revenue market. To do so, we are looking for the next high-level consultant to join our team. Our ideal hire will be self-motivated to exceed expectations and possess strong consultancy skills and an entrepreneurial spirit. This candidate thrives in a position that holds no limits to growth or success. The account executive is a sales role responsible for identifying, qualifying, and acquiring new prospects and connecting them with our innovative marketing solutions to help them grow their business. This is a role focused on acquiring high-quality clients with significant short and long-term revenue potential.

Duties/Responsibilities:

• You will research opportunities in your market, generate or follow through on sales leads, both warm and cold, and manage an active pipeline of potential revenue.
• You will own the full sales cycle from prospect to close and meet new business revenue and budget goals.
• You will be an expert in marketing and provide expert insights, recommendations, and consultancy to build productive and long-lasting relationships.
• You will maintain a consistent pipeline, build pipeline velocity, and forecast with accuracy monthly.
• Design, write, and present marketing presentations.
• Meet or exceed sales expectations, goals, and budgets, and manage your own book of sales revenue for retention and growth.
• Manage your book of business using multiple CRM and client management tools and software.
• Communicate and collaborate effectively internally across all KAIT departments and support staff.

Qualifications/Requirements:

• 2 – 5 years of B2C or B2B outside consultative sales experience (media ad sales experience, preferred)
• Effective prospecting and proven revenue pipeline-building skills.
• Ability to think critically and design solutions for complex problems.
• Ability to successfully manage ambiguity and unexpected change.
• Be teachable and open to best practices and feedback as a means of continuous improvement.
• Be consistent at delivering results through perseverance, humility, and a positive outlook in the face of challenges.
• Must be comfortable selling to, challenging, and building trust-based, value-added relationships with executives, specifically with the Chief Marketing Officer, Chief Sales Officer, Sales Operations, and Marketing VPs and Managers.

KAIT-TV/Gray Media is a drug‑free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray’s employees' ability to perform their job duties may result in discipline, up to and including discharge.