Media Coordinator - Paid Media & Performance

Barkleyand; New York (NY); On-site; USD 45,000 - 55,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401K match

Job summary

Barkleyand is seeking a Media Coordinator in New York City to manage campaign setups and performance monitoring across Meta and Google. The role involves daily budget pacing, creative coordination, and reporting to clients. Ideal candidates have hands-on experience with digital advertising, particularly in Meta Ads Manager and Google Ads, and can analyze campaign performance. The position offers a competitive salary of $45-55K with benefits including health, dental, and 401K match. Join a small team making a real impact on client growth.

Qualifications

• Experience running campaigns with real budgets, internships or freelance okay.
• Comfortable using Meta Ads Manager and Google Ads.
• Ability to create media plans in Excel without errors.
• Understanding of performance metrics including ROAS.

Responsibilities

• Setup and QA of campaigns across Meta and Google.
• Monitor daily budgets and performance, catching issues early.
• Coordinate with production for creative trafficking.
• Prepare weekly and monthly analytical reports.

Skills

Campaign management

Meta Ads Manager

Google Ads

Excel media planning

Creative coordination

Performance analysis

Job description

Dates and categories removed.

The Challenge

Our clients are scaling fast and our current media team needs reinforcement. We're managing 5-7 growing accounts in healthcare and wellness that require meticulous attention to detail, creative problem-solving, and someone who actually understands what ROAS means. Without the right coordinator, our senior team stays stuck in campaign setup instead of strategy, and our clients' growth stalls out.

What You'll Own

Full campaign setup and QA across Meta and Google for 5-7 accounts

Daily budget pacing and performance monitoring (you'll catch issues before they become problems)

Creative trafficking and coordination with our production team

Weekly and monthly reporting that actually tells a story, not just exports data

Testing documentation and competitive analysis

The details that matter: naming conventions, UTM parameters, pixel tracking

How You'll Know You're Winning

Zero campaign launch errors after your first 60 days

Your accounts hit their KPI targets consistently by month 3

The Media Director trusts you to run client check-ins solo by month 6

You're managing multiple urgent requests without dropping balls

Clients start requesting you specifically on their accounts

Day-to-Day Impact

40% - Campaign building, QA, and optimization across Meta and Google

25% - Analysis and reporting (turning data into insights clients actually care about)

20% - Creative coordination and testing roadmap execution

15% - Client communication and internal team syncs

Real example: Monday you're launching three new Meta campaigns for a wellness brand, Tuesday you're analyzing why Google Shopping tanked for a beauty client, Wednesday you're building a TikTok test for a longevity brand, Thursday you're presenting monthly results, Friday you're planning next week's creative tests.

Your Background

You've run real campaigns with real budgets (even if just internships or freelance)

Meta Ads Manager and Google Ads don't intimidate you - you've actually used them

You can build a media plan in Excel without breaking formulas

You've seen what good and bad creative looks like for paid social

You understand basic performance metrics and can explain why ROAS isn't everything

Bonus: You've dabbled in TikTok, Pinterest, or LinkedIn ads

Our Operating Style

We're ex-founders who built and sold our own companies, so we operate differently. No bureaucracy, no hand-holding, no "that's not my job" attitudes. You'll work directly with the Media Director and have exposure to every aspect of performance marketing. We focus on healthcare and wellness brands, which means compliance matters but also that we're marketing products that actually help people. Small team, high standards, real impact on client growth.

The Role & Growth Path

Title: Media Coordinator

Band: $45-55K

Department: Paid Media & Performance

Reports to: Media Director

Growth path: In 12-18 months, success here leads to Media Specialist ($55-70K)

Benefits: Health, dental, vision, and 401K match

Location: In-office, NYC Garment District

Start: ASAP