Senior Media Buyer

crackerJCK; United States; À distance; USD 85 000 - 100 000; Plein temps

Résumé du poste

crackerJCK is seeking a Senior Media Buyer & Growth Strategist to own multi-channel paid media across Meta, Google, and TikTok. This remote role requires 7+ years and a proven track record of scaling accounts, managing 100K+/mo in ad spend, and delivering measurable ROAS.

You’ll lead growth roadmaps, forecasts, and cross-functional collaboration with the goal of building toward a Director role. You’ll partner with clients and internal teams to launch and optimize campaigns, analyze performance,

Qualifications

• 7+ years managing paid media across Meta, Google, TikTok, and TikTok Shop.
• Proven track record of scaling accounts profitably.
• Ability to manage $100K+/mo in ad spend, per client across multiple channels.
• Strong fluency in attribution, data analysis, incrementality, and measurement.
• Strong experience in DTC, lead gen, or eCommerce performance marketing.
• Experience producing creative briefs.
• Deep understanding of GA4, Shopify and various attribution tools.
• Familiarity with landing page optimization and full-funnel CRO.

Responsabilités

• Own end-to-end strategy and execution for 6–8 clients across Meta, Google, TikTok, and TikTok Shop.
• Architect full-funnel strategies that align to growth targets.
• Build and present monthly/quarterly growth roadmaps.
• Develop forecasting, budgets, pacing, and performance modeling.
• Analyze performance with strong command of ROAS, MER, CPA, and incrementality.
• Launch, manage, and optimize campaigns across paid social and paid search platforms.
• Implement structured testing frameworks and translate insights into action plans for teams and clients.
• Maintain clean QA, naming conventions, builds, and reporting hygiene.
• Serve as the primary point of contact for your accounts.
• Lead client calls, async check-ins, and reporting reviews.
• Communicate performance clearly and proactively to executive teams.
• Manage expectations, identify risks early, and present solutions.
• Contribute to upsell opportunities when logical.
• Slack communication during standard office hours is important.

Connaissances

Paid Media

Account Mgmt

Multi-Channel

ROAS

DTC

eCommerce

GA4

Shopify

Creative Briefs

Google Ads

Outils

Google Ads

Facebook Ads Manager

TikTok Ads

GA4

Shopify

Description du poste

Job Title: Senior Media Buyer & Growth Strategist

Location: Remote (PST, CST, EST, MST Time Zone required)
Comp Range: Flexible, ($85K-100K+)
Department: Marketing
Reports To: Founder

About the Role

We are looking for a Senior Media Buyer & Growth Strategist who combines deep paid media expertise with strong client-facing strategy skills. This hybrid role is perfect for someone who thrives in performance-driven environments, can manage 6–8 accounts with autonomy, and is on the path toward a future Director role.

You’ll lead strategy and execution across Meta, Google, TikTok, and TikTok Shop. You’ll own client outcomes, build growth roadmaps, collaborate cross-functionally, and drive measurable results — without carrying full P&L ownership. Your work will shape client performance, retention, and long-term revenue growth.

What You’ll DoExample Account: whoever is hired for this role will be working on and building strategy around a 1.3MM launch of a US health and wellness brand in Q1 2026. You will be working closely with the CEO (previous Loreal executive) and our internal agency team to build the brand from the ground up.

Account Ownership & Strategy

• Own end-to-end strategy and execution for 6–8 clients across Meta, Google, TikTok, and TikTok Shop
• Architect full-funnel strategies that align to growth targets
• Build and present monthly/quarterly growth roadmaps
• Develop forecasting, budgets, pacing, and performance modeling
• Analyze performance with strong command of ROAS, MER, CPA, and incrementality

Performance Execution

• Launch, manage, and optimize campaigns across paid social and paid search platforms
• Implement structured testing frameworks (creative, bidding, audiences, landing pages)
  Translate insights into clear action plans for creative teams, clients, and internal partners
• Maintain clean QA, naming conventions, builds, and reporting hygiene

Client Communication & Relationship Management

• Serve as the primary point of contact for your accounts
• Lead client calls, async check-ins, and reporting reviews
• Communicate performance clearly and proactively to executive teams
• Manage expectations, identify risks early, and present solutions
• Contribute to upsell opportunities when logical (not quota-based)
• Slack communication during standard office hours is most important here. Most of what we do is asynchronous

Cross-Functional Collaboration

• Partner with creative strategists on briefs, hooks, angles, and testing plans
• Work with in-house lifecycle, CRO, and landing page partners to support full-funnel performanceProvide insights that inform creative direction, product testing, and broader marketing strategy

Operational Excellence

• Maintain consistent reporting, dashboards, and insights
• Build repeatable processes, SOPs, and playbooks that elevate team performance
• Ensure campaigns are compliant, properly tracked, and technically sound
• Support internal knowledge-sharing and mentor junior talent as needed

Leadership Pipeline (No P&L Responsibilities Required)

• Demonstrate the behaviors and thinking of a future Director
• Support process improvement and account quality control
• Step into escalations with guidance from senior leadership
• Contribute to agency growth through best practices and thought leadership

What You BringREQUIRED Expertise

• 7+ years managing paid media across Meta, Google, TikTok, and TikTok Shop
• Proven track record of scaling accounts profitably
• Ability to manage $100K+/mo in ad spend, per client across multiple channels
• Strong fluency in attribution, data analysis, incrementality, and measurement
• Strong experience in DTC, lead gen, or eCommerce performance marketing
• Experience producing creative briefs
• Deep understanding of GA4, Shopify and various attribution tools
• Familiarity with landing page optimization and full-funnel CRO

Strategic Thinking

• Ability to connect platform execution to business-level outcomes
• Experience building multi-channel growth roadmaps
• Strong command of creative strategy and feedback loops

Client-Facing Strength

• Confident communicator with ability to simplify complex performance narratives
• Experience owning client relationships directly (1:1 or in small pods)
• Ability to create trust, maintain client satisfaction, and improve retention

Operational Rigor

• Mindset of documentation, process, and proactive issue detection
• Strong QA habits and attention to detail
• Ability to work in a fast-paced agency environment with multiple accounts

Who You Are

• You think like a performance operator first, strategist second
• You solve problems before they escal<
• You enjoy owning accounts and influencing outcomes
• You play well with creative, lifecycle, CRO, and analytics partners
• You want to grow into a Director role in the next 12–24 months
• You care about delivering results, not just running ads

Why This Role Matters

• This role is critical to helping the agency scale past the founder, improve client outcomes, and build a world-class performance department. You are the backbone of client success — the person who brings strategic clarity, operational rigor, and hands‑on excellence to every engagement.

This role is critical to helping the agency scale past the founder, improve client outcomes, and build a world-class performance department. You are the backbone of client success — the person who brings strategic clarity, operational rigor, and hands‑on excellence to every engagement.