Media & Content Specialist

Wasatch Academy; Northern (KY); Hybrid; USD 35,000 - 45,000; Full time

Job summary

Wasatch Academy in Mt. Pleasant, Utah, seeks a Media and Content Specialist to tell the school's story through visuals. You will create digital content, manage social platforms, and support enrollment and advancement campaigns.

You will shoot and edit photography and videos across academics, athletics, arts, and student life; design graphics, maintain archives, and produce newsletters.

Qualifications

• Bachelor's degree in Marketing, Communications, Graphic Design, Photography, Multimedia, or related field, or equivalent professional experience.
• Strong photography and videography skills.
• Experience editing photo and video content.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, Lightroom) or equivalent creative software.
• Strong organizational and project management skills.
• Excellent written and verbal communication skills.
• Valid driver's license.

Responsibilities

• Support Wasatch Academy’s mission, values, institutional goals, and educational philosophy.
• Manage the dynamic content for social media distribution to drive traffic to the school website.
• Develop and execute a comprehensive content calendar.
• Create engaging posts, stories, reels, and short-form video.
• Monitor engagement and respond appropriately to comments and messages.
• Capture professional photography and videography of academics, athletics, arts, residential life, and special events.
• Produce promotional and storytelling videos for marketing campaigns.
• Edit photos and videos for multiple platforms.
• Maintain an organized digital media archive.
• Design graphics for social media, website, email marketing, admissions, advancement, and campus communications.
• Ensure visual consistency with Wasatch Academy brand standards.
• Assist in the development of marketing campaigns and promotional materials.
• Collaborate with the Director of Marketing & Communications to execute strategic marketing initiatives.
• Contribute ideas for campaigns, storytelling, and content strategy.
• Assist with website content updates and digital marketing projects as needed.
• Manage and publish our Wasatch Weekly newsletter to families.
• Other duties as assigned by the Director of Marketing and Communications.

Skills

Photography

Videography

Content creation

Social media management

Education

Bachelor's degree in Marketing, Communications, Graphic Design, Photography, Multimedia, or related field

Tools

Adobe Photoshop

Adobe Illustrator

Adobe Premiere Pro

Adobe Lightroom

Canva

Meta Business Suite

Job description

# Media & Content SpecialistWasatch Academy - Mt. Pleasant, UT 84647## OverviewSalary Range$35,000.00 - $45,000.00 Salary/yearPosition TypeFull TimeEducation Level4 Year Degree## Job DescriptionPOSITION SUMMARYThe Media and Content Specialist serves as the primary visual storyteller for Wasatch Academy. This position is responsible for creating engaging digital content that strengthens the Academy's brand, supports enrollment and advancement efforts, and showcases the daily student experience.The position manages the Academy's social media platforms while producing professional photography, videography, graphic design, and multimedia content for digital and print marketing. The role requires creativity, initiative, flexibility, and the ability to capture the authentic energy of boarding school life.PRIMARY RESPONSIBILITIES* Support Wasatch Academy’s mission, values, institutional goals, and educational philosophy.* Manage the dynamic content for social media distribution to drive traffic to the school website.* Develop and execute a comprehensive content calendar.* Create engaging posts, stories, reels, and short-form video.* Monitor engagement and respond appropriately to comments and messages.* Capture professional photography and videography of academics, athletics, arts, residential life, and special events.* Produce promotional and storytelling videos for marketing campaigns.* Edit photos and videos for multiple platforms.* Maintain an organized digital media archive.* Design graphics for social media, website, email marketing, admissions, advancement, and campus communications.* Ensure visual consistency with Wasatch Academy brand standards.* Assist in the development of marketing campaigns and promotional materials.* Collaborate with the Director of Marketing & Communications to execute strategic marketing initiatives.* Contribute ideas for campaigns, storytelling, and content strategy.* Assist with website content updates and digital marketing projects as needed.* Manage and publish our Wasatch Weekly newsletter to families.* Other duties as assigned by the Director of Marketing and Communications.## QualificationsREQUIRED* Bachelor's degree in Marketing, Communications, Graphic Design, Photography, Multimedia, or related field, or equivalent professional experience.* Strong photography and videography skills.* Experience editing photo and video content.* Proficiency with Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, Lightroom) or equivalent creative software.* Strong organizational and project management skills.* Excellent written and verbal communication skills.* Valid driver's license.PREFERRED* Experience with a variety of camera systems.* Experience flying drones (FAA Part 107 certification is a plus).* Experience with Canva, Meta Business Suite, and social media analytics.* Experience working in education, athletics, or nonprofit marketing.* Knowledge of current social media trends and best practices.