MarTech Manager

PrimeSource Building Products; United States; Hybrid; USD 72,000 - 98,000; Full time

Job summary

PrimeSource Building Products is seeking a MarTech Manager to connect and optimize the technology ecosystem supporting marketing and digital customer experiences. This role will integrate platforms, automate workflows, support master-data initiatives and create scalable product syndication channels.

The ideal candidate is a systems-oriented problem solver who can translate business needs into connected platforms, reliable data flows and efficient processes while partnering with Marketing, IT,

Qualifications

• Bachelor’s degree or equivalent experience in a related field.
• 5+ years in MarTech, digital marketing operations or related platforms.
• Experience translating business needs into technical solutions across platforms.
• Strong knowledge of APIs, data mapping and system integrations.
• Excellent project management, communication and documentation skills.

Responsibilities

• Manage and optimize connections across marketing, CRM, PIM, DAM, syndication, website and analytics platforms.
• Translate business needs into platform configurations and technical workflows.
• Collaborate with IT and vendors to implement integrations and maintain documentation.
• Identify and build scalable automation using low-code and native connectors.
• Represent Marketing in master-data governance and product content syndication.
• Evaluate AI opportunities and establish governance for AI-enabled processes.
• Create standards for platform ownership, testing and change management; develop training.

Skills

MarTech

Automation

APIs

Data mapping

Project management

Documentation

Education

Bachelor’s degree in marketing, information systems, business, computer science or related field

Five+ years of MarTech, digital marketing ops, eCommerce systems, integration or workflow automation

Tools

Salesforce

Salesforce Marketing Cloud

STIBO STEP

Salsify

Google Analytics

Job description

Work Arrangement: Hybrid — on-site Monday through Thursday and work from home on Friday

Compensation: Starting at $85,000 annually

Why Join PrimeSource?

Join PrimeSource Building Products and help shape the technology that powers our marketing and digital customer experiences. As our MarTech Manager, you will connect platforms, automate workflows and improve how product information and digital assets reach our customers. This is an opportunity for a systems-minded problem solver to make a visible impact while partnering across Marketing, IT, Product, eCommerce and other areas of the business.

Position Summary

PrimeSource Building Products is seeking a MarTech Manager to connect and optimize the technology ecosystem supporting our marketing and digital customer experiences. This role will integrate platforms, automate workflows, support master-data initiatives and create scalable product syndication channels.

The ideal candidate is a systems-oriented problem solver who can translate business needs into connected platforms, reliable data flows and efficient processes while partnering with Marketing, IT, Product, eCommerce and external vendors.

Key Responsibilities

MarTech Ecosystem and Integrations

• Manage and optimize connections across marketing automation, CRM, PIM, DAM, syndication, website, eCommerce and analytics platforms.
• Translate business needs into platform configurations, integration requirements and technical workflows.
• Partner with IT and vendors to implement integrations, troubleshoot issues and maintain system documentation.

Workflow Automation

• Identify and eliminate manual processes, duplicated work and unnecessary handoffs.
• Build scalable automations using approved platforms, native connectors and low-code tools.
• Test, monitor and improve workflows based on efficiency, adoption and data quality.

Master Data and Product Syndication

• Represent Marketing’s needs within master-data governance and product-information initiatives.
• Develop customer-specific syndication channels, attribute mappings, validation rules and digital-asset requirements.
• Monitor data quality and channel readiness while reducing the time required to deliver customer-ready product content.

AI and Emerging Technology

• Identify practical uses for AI in content enrichment, data validation, asset management and workflow automation.
• Establish appropriate human review, approval and accountability within AI-enabled processes.
• Evaluate emerging technology based on business value, scalability, security and integration requirements.

Governance and Enablement

• Establish standards for platform ownership, access, testing, documentation and change management.
• Create training and documentation that support adoption and consistent platform use.
• Coordinate ownership, priorities and issue resolution across Marketing, IT, eCommerce and external partners.

Living the BluePrint

The MarTech Manager is expected to bring the PrimeSource BluePrint to life by acting with integrity, putting customers and people first, taking ownership of results and collaborating across teams. This role will challenge the status quo, pursue continuous improvement and use technology responsibly to create better, more efficient ways of working. The MarTech Manager will communicate openly, build trusted partnerships and help PrimeSource continue to build tomorrow.

Qualifications

• Bachelor’s degree in marketing, information systems, business, computer science or a related field, or equivalent experience.
• Five or more years of experience in MarTech, digital marketing operations, eCommerce systems, platform integration or workflow automation.
• Experience managing connected marketing platforms and translating business requirements into technical solutions.
• Working knowledge of APIs, data mapping, system integrations and low-code automation.
• Strong project management, communication, documentation and problem-solving skills.

Preferred Qualifications

• Experience with PIM, MDM, DAM, CRM, marketing automation, product syndication, eCommerce or analytics platforms.
• Familiarity with Salesforce, Salesforce Marketing Cloud, STIBO STEP, Salsify, Google Analytics or similar systems.
• Experience supporting a manufacturer, distributor or business with a complex product catalog.

PrimeSource Building Products is an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, veteran status or any other characteristic protected by applicable federal, state or local law. We are committed to providing reasonable accommodations to qualified individuals with disabilities and for sincerely held religious beliefs, as required by law.