Martech & Growth Platform Leader

Flex; New York (NY); Hybrid; USD 248,000 - 310,000; Full time

Benefits offered by this job

Competitive medical, dental, and vision

Company equity

401(k) plan with company match

Unlimited paid time off

13 company paid holidays

Parental leave

Free Flex subscription

Job summary

Flex is searching for a Director of Product to spearhead the Martech and Growth platform, owning the build of data infrastructure and tooling from the ground up. This hybrid role involves collaborating directly with marketing leadership and essential technical teams to enhance growth strategies.

The ideal candidate will have extensive experience in product management, specifically within martech and data products, and a deep understanding of building growth infrastructure. Flex offers a competitive salary based on experience and location.

Qualifications

• 8+ years of experience in product management in martech or data products.
• Experience building martech functions or data platforms in high-growth environments.
• Hands-on experience with incrementality testing and measurement architecture.
• Ability to describe machine learning capabilities technically.
• Experience with vendor evaluation and integration for CDP.
• Direct accountability for CAC and paid media data fluency.
• Experience with consumer products, preferably in fintech.
• Technical systems design credibility.

Responsibilities

• Design and construct the martech stack from ground up.
• Build measurement architecture to assess paid acquisition effectiveness.
• Create identity systems linking ad exposure to user behavior.
• Implement AI/ML capabilities across marketing functions.
• Manage paid media data infrastructure for CAC efficiency.
• Oversee lifecycle and campaign orchestration.
• Act as primary technical liaison with marketing leadership.
• Ensure data governance and compliance in design.

Skills

Product management in martech

Building growth infrastructure

Data product expertise

Attribution architecture

Machine learning experience

CDP ownership

Paid media data fluency

Technical credibility

Job description

Flex is searching for a Director of Product to spearhead the Martech and Growth platform, owning the build of data infrastructure and tooling from the ground up. This hybrid role involves collaborating directly with marketing leadership and essential technical teams to enhance growth strategies.

The ideal candidate will have extensive experience in product management, specifically within martech and data products, and a deep understanding of building growth infrastructure. Flex offers a competitive salary based on experience and location.