MarTech Data Platform Engineering Lead

Habitat For Humanity Of Durham; Raleigh (NC); On-site; USD 133,000 - 188,000; Full time

Benefits offered by this job

Medical, dental, vision

401k plan

Paid time off

Job summary

Truist Financial Corporation in Richmond and Raleigh seeks a Senior Manager for MarTech Data & Platforms Engineering to lead data platform architecture, governance, and scalable activation services. You will drive modernization of data platforms, ensure security, and manage cross-functional engineering teams.

The role requires deep cloud data experience, strong leadership, and a track record of delivering compliant, scalable marketing technology data solutions.

Qualifications

• 10+ years of software, data, or platform engineering experience.
• 5+ years leading engineering teams and large-scale technology programs.
• Deep expertise in customer data management, cloud engineering solutions, federated data and mesh data architecture.
• Strong background in cloud-native architecture, data engineering, and privacy-compliant solutions.
• Proven experience driving modernization, automation, and operational excellence initiatives.
• Exceptional communication skills with the ability to influence stakeholders from engineers to executive leadership.

Responsibilities

• Define and execute the technology roadmap for MarTech data and platform engineering.
• Lead architecture and evolution of customer data platforms, marketing data services, and activation frameworks.
• Establish scalable architectures supporting batch, streaming, and real-time data use cases.
• Drive modernization initiatives across data ingestion, data transformation, and data provisioning capabilities.
• Partner with Enterprise Architecture to align MarTech technology investments with enterprise standards.
• Lead engineering teams responsible for data ingestion, transformation, orchestration, and activation services.
• Deliver scalable pipelines supporting customer profiles, audience activation, campaign execution, personalization, and measurement use cases.
• Own platform reliability, scalability, performance, resiliency, and technical debt management.
• Establish engineering standards, reusable frameworks, CI/CD pipelines, and automation practices.
• Ensure operational excellence through proactive monitoring and observability.
• Oversee customer data management capabilities across CDP, AEP, Snowflake, and activation platforms.
• Enable audience creation, segmentation, identity resolution, and customer journey orchestration capabilities.
• Support activation use cases across web, mobile, email, media, CRM, and analytics ecosystems.
• Drive consistency of customer data across platforms and channels.
• Establish governance processes for platform configuration, integrations, and data quality.
• Maintain strategic relationships with MarTech vendors.
• Lead vendor evaluations, contract support, and technology rationalization efforts.
• Drive adoption of engineering and operational best practices.
• Lead and develop a team of engineers, architects, and technical leads.
• Create a culture of ownership, accountability, innovation, and continuous improvement.
• Provide direction for staffing, workforce planning, vendor management, and talent development.
• Mentor engineers and managers in architecture, engineering practices, and platform strategy.
• Establish KPIs and OKRs aligned to platform reliability, delivery, quality, and business outcomes.
• Foster a culture of ownership, documentation, testing, and compliance-first engineering.

Skills

Snowflake

Databricks

Cloud data services

SQL

Python

ETL frameworks

Streaming

Data modeling

API integrations

Adobe Web SDK

Server-side data

Platform engineering

Front-end frameworks

iOS SDK

Android SDK

CI/CD

GitHub

GitLab

Observability

Tools

CI/CD tooling

Job description

Truist Financial Corporation in Richmond and Raleigh seeks a Senior Manager for MarTech Data & Platforms Engineering to lead data platform architecture, governance, and scalable activation services. You will drive modernization of data platforms, ensure security, and manage cross-functional engineering teams.

The role requires deep cloud data experience, strong leadership, and a track record of delivering compliant, scalable marketing technology data solutions.