Marketo Technical Expert

LA International; United States; Remote; USD 120,000 - 221,000; Full time

Job summary

LA International is seeking a Marketo Technical Expert for a 6-month contract with potential extensions. The role is remote, with daily rate markets via umbrella arrangements.

The candidate will design campaigns, lead stakeholder management, and work with offshore and customer technical teams to drive growth and adoption of Marketo solutions. The position focuses on leading Marketo design and implementation, integration with CRM/CDP systems, and delivering scalable, data-driven marketing

Qualifications

• Experience administering Adobe Marketo Engage
• Design and govern lead management and nurture strategies
• Architect integrations between Marketo, CRMs, CDPs and MarTech solutions
• Provide technical leadership and guidance to delivery teams
• Ability to work with stakeholders across EU and North America

Responsibilities

• Lead the design, implementation, and optimization of Marketo Engage & Leadoo solutions
• Define and govern lead management, lead scoring, segmentation, and nurture strategies
• Architect and implement integrations across Marketo, CRM, CDP, and MarTech
• Drive campaign execution, personalization, and customer engagement initiatives
• Collaborate with business, marketing, and technology stakeholders across regions
• Mentor delivery teams and ensure data governance and platform scalability

Skills

Adobe Marketo Engage

Lead Lifecycle Management

Lead Scoring & Segmentation

Campaign & Program Management

Engagement Programs & Nurture

Stakeholder Management

MarTech Solution Architecture

Agile Delivery

Cross-functional Leadership

Tools

Marketo REST APIs

CRM Integrations (Salesforce, MS Dynamics)

CDP Integrations

Data Mapping & Synchronization

Job description

Marketo Technical Expert

6 Month contract initially + Extensions

Based: Remotely

Rate: £Market Rates p/d - (via Umbrella company)

We have a great opportunity with a world leading organisation where you will be provided with all of the support and development to succeed. A progressive organisation where you can really make a difference. We have a great opportunity for an Marketo Technical Expert to join the team.

Role is for a Marketo Technical Lead who will work with the Customer Stakeholders and Directors to design campaigns, work closely with the offshore and Customer technical teams, drive growth and adoption, engage in Stakeholder management, Customer exec engagements

Key Responsibilities

• Lead the design, implementation, and optimization of Adobe Marketo Engage & Leadoo solutions.
• Define and govern lead management, lead scoring, segmentation, and nurture strategies.
• Architect and implement integrations between Marketo, CRM platforms, CDPs, and other MarTech solutions.
• Drive campaign execution excellence, personalization, and customer engagement initiatives.
• Collaborate with business, marketing, and technology stakeholders across EU and North America.
• Provide technical leadership, mentoring, and best-practice guidance to delivery teams.
• Ensure platform scalability, performance, governance, and data quality.
• Support solution estimation, roadmap planning, and continuous improvement initiatives.
• Act as the primary customer-facing technical consultant for Marketo-related discussions.

Key Skills/knowledge/experience

Adobe Marketo Expertise

• Adobe Marketo Engage Administration
• Campaign & Program Management
• Engagement Programs & Nurture Streams
• Lead Lifecycle Management
• Lead Scoring & Segmentation
• Email Marketing Automation
• Dynamic Content & Personalization
• Marketo Reporting & Analytics
• Database Management & Data Governance

Technical Skills

• Marketo REST APIs
• CRM Integrations (Salesforce, Microsoft Dynamics, etc.)
• Customer Data Platform (CDP) integrations
• Data Mapping & Synchronization
• Web Tracking & Attribution
• HTML/CSS for Email & Landing Pages
• SQL understanding and data analysis skills

Leadership & Consulting Skills

• MarTech Solution Architecture
• Stakeholder Management
• Client Consulting & Advisory
• Cross-functional Team Leadership
• Requirement Discovery Workshops
• Agile Delivery Methodologies

This is an excellent opportunity on a great project of work, if you are looking for your next exciting opportunity, we will respond as soon as possible.

We welcome applications from all individuals, regardless of background or identity, and we encourage candidates who may not meet every listed requirement to still apply. If you require any adjustments or support during the recruitment process, please let us know and we will work with you to ensure a fair and accessible experience.

Please Note: If a high volume of applications is received, only candidates shortlisted will be contacted.