Marketo Developer

ManpowerGroup; Charlotte (NC); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical and Prescription Drug Plans

Dental Plan

Vision Plan

Health Savings Account

Weekly Pay

401(k), Plus Match

Job summary

ManpowerGroup, a leading global workforce solutions company, seeks a Marketo Developer in Charlotte, NC for a hybrid role. You will design scalable Marketo architecture, integrate with CRM platforms, and drive marketing campaigns and analytics.

Ideal candidates have 3+ years in Marketo architecture and leadership, with strong API, CRM, and analytics skills. The role offers hybrid onsite/remote flexibility and exposure to cutting-edge Martech integrations.

Qualifications

• 3+ years in Marketo architecture and leadership roles.
• Expertise in Marketo configuration and API integrations.
• Experience with CRM systems (Salesforce or Dynamics 365).
• Strong understanding of lead lifecycle, scoring, and nurturing processes.
• Proficient in data governance and marketing analytics.

Responsibilities

• Design and implement scalable Marketo architecture aligned with business objectives.
• Develop integration strategies with CRM systems such as Salesforce or Dynamics, and other Martech platforms.
• Build and manage marketing campaigns, workflows, landing pages, and forms within Marketo.
• Customize Marketo using APIs, custom objects, and advanced configurations to enhance functionality.
• Create dashboards and reports to analyze campaign performance and optimize marketing strategies.

Skills

Marketo

Marketing Automation

API Integrations

CRM Integrations

Lead Lifecycle

Lead Scoring

Marketing Analytics

Tools

Salesforce

Dynamics 365

Marketo API

Job description

Our client is seeking a dedicated and innovative Marketo Developer to join their dynamic team. As a Marketo Developer, you will be instrumental in designing and executing advanced marketing automation solutions that drive organizational success. The ideal candidate will demonstrate strong problem-solving skills, excellent communication, and a proactive approach to collaboration, ensuring seamless integration and optimization of marketing operations across various platforms.

Job Title

Marketo Developer

Location

Charlotte, North Carolina - Hybrid

What's the Job?

• Design and implement scalable Marketo architecture aligned with business objectives.

• Develop integration strategies with CRM systems such as Salesforce or Dynamics, and other Martech platforms.

• Build and manage marketing campaigns, workflows, landing pages, and forms within Marketo.

• Customize Marketo using APIs, custom objects, and advanced configurations to enhance functionality.

• Create dashboards and reports to analyze campaign performance and optimize marketing strategies.

What's Needed?

• Experience in marketing automation, with at least 3+ years in Marketo architecture and leadership roles.

• Expertise in Marketo configuration, API integrations, and CRM systems.

• Strong understanding of lead lifecycle, scoring, and nurturing processes.

• Proficiency in data governance and marketing analytics.

• Marketo Certified Solutions Architect or Expert certification preferred.

What's in it for me?

• Opportunity to work on innovative marketing automation projects in a collaborative environment.

• Engage with a diverse team that values inclusion and professional growth.

• Gain exposure to cutting-edge Martech integrations and strategies.

• Work in a hybrid setting with flexibility to balance onsite and remote work.

• Be part of a forward-thinking organization committed to your development and success.

Upon completion of waiting period consultants are eligible for:

• Medical and Prescription Drug Plans

• Dental Plan

• Vision Plan

• Health Savings Account

• Health Flexible Spending Account

• Dependent Care Flexible Spending Account

• Supplemental Life Insurance

• Short Term and Long Term Disability Insurance

• Business Travel Insurance

• 401(k), Plus Match

• Weekly Pay

About ManpowerGroup, Parent Company of: Manpower, Experis and Talent Solutions.

Experis® is a global leader in technology services and part of the ManpowerGroup® (NYSE: MAN) family of brands. We connect skilled technology professionals with meaningful opportunities where they can grow their careers, expand their expertise and make a real impact. Guided by the belief that it takes Human Ingenuity to unlock the true potential of technology, Experis helps people gain experience with leading organizations, build sought-after skills and take the next step toward a brighter future. Backed by ManpowerGroup's 75+ years of workforce expertise and global reach across more than 70 countries and territories, Experis brings the scale, insight and opportunity to help people and businesses thrive. ManpowerGroup is consistently recognized for its commitment to inclusion, ethics and responsible business, including being named one of the World's Most Ethical Companies. Learn more at Experis.com.

ManpowerGroup is committed to providing equal employment opportunities in a professional, high quality work environment. It is the policy of ManpowerGroup and all of its subsidiaries to recruit, train, promote, transfer, pay and take all employment actions without regard to an employee's race, color, national origin, ancestry, sex, sexual orientation, gender identity, genetic information, religion, age, disability, protected veteran status, or any other basis protected by applicable law.