Marketing Technology Manager

Spotify; New York (NY); Hybrid; USD 79,057 - 112,938; Full time

Benefits offered by this job

Health insurance

Parental leave

401(k)

Paid time off

Paid holidays

Paid sick leave

Job summary

Spotify seeks a Marketing Technology Manager to scale growth campaigns through the right tools, automation, and AI-powered solutions. The role sits at the nexus of marketing, product, and technology, partnering with cross-functional teams to enable smarter, faster campaigns.

Based in New York, the role focuses on scalable, measurable growth for Free and Premium users, while advancing the marketing tech stack and governance. Hybrid work with in-person meetings twice weekly.

Qualifications

• 3+ years in marketing technology, marketing operations, growth marketing, or performance marketing in a fast-growing tech company.
• Familiarity with customer data platforms, marketing automation, advertising platforms, and measurement solutions.

Responsibilities

• Lead evolution of Spotify's growth marketing tech ecosystem by identifying, implementing, and optimizing tools for scalable campaigns.
• Apply an AI-first approach to automate processes, improve personalization, and accelerate experimentation.
• Collaborate with Growth Marketing, Product, Engineering, Data Science, and Analytics to translate business needs into scalable tech solutions.
• Evaluate new marketing technologies, vendors, and emerging AI capabilities to improve campaign effectiveness and efficiency.
• Support delivery of performance marketing initiatives by ensuring the tech stack enables reliable execution, measurement and optimization.
• Drive continuous improvements to campaign operations and governance while moving teams faster.

Skills

MarTech strategy

Paid media

AI tools

Cross-functional collaboration

Communication

Tools

Google Ads

Meta Ads Manager

Job description

Join Spotify's Global Growth team and help drive user growth across both free and Premium experiences for millions of listeners around the world.

We're looking for a Marketing Technology Manager to join our team. This role sits at the intersection of marketing, product, and technology, helping us scale high-impact growth marketing campaigns through the right tools, automation, and AI‑powered solutions. You'll shape the future of our marketing technology ecosystem, partner with cross‑functional teams, and enable smarter, more efficient ways of reaching and engaging users.

If you're energized by solving technical challenges, translating business needs into scalable solutions, and using AI to unlock new possibilities, we'd love to hear from you.

Responsibilities

• Lead the evolution of Spotify's growth marketing technology ecosystem by identifying, implementing, and optimizing tools that enable scalable, high‑performing marketing campaigns.
• Take an AI‑first approach to improving workflows by identifying opportunities to automate processes, enhance personalization, and accelerate experimentation.
• Partner closely with Growth Marketing, Product, Engineering, Data Science, and Analytics teams to translate business needs into scalable technical solutions.
• Evaluate new marketing technologies, vendors, and emerging AI capabilities, providing recommendations that improve campaign effectiveness and operational efficiency.
• Support the delivery of performance marketing initiatives by ensuring the marketing technology stack enables reliable execution, measurement, and optimization.
• Drive continuous improvements to campaign operations, helping teams move faster while maintaining high quality and governance.
• Stay current on trends across marketing technology, AI, and digital advertising, sharing insights and best practices across the organization.

Qualifications

• You have 3+ years of experience in marketing technology, marketing operations, growth marketing, or performance marketing within a fast‑growing technology company.
• You understand today's marketing technology ecosystem, including customer data platforms, marketing automation platforms, advertising platforms, and measurement solutions, and you're excited to keep learning as the landscape evolves.
• You have hands‑on experience working with paid media platforms such as Google Ads, Meta Ads Manager, or similar platforms, and understand how campaigns are built, measured, and optimized.
• You actively use AI tools such as Claude, ChatGPT, or similar assistants to improve productivity, automate repetitive work, and create more efficient workflows, and can demonstrate the impact of those solutions.
• You know how to balance technical detail with business outcomes and can communicate effectively with both technical and non‑technical stakeholders.
• You enjoy collaborating across teams and building strong partnerships to solve complex problems.
• You are comfortable working in a fast‑moving environment where priorities evolve and continuous improvement is part of the culture.
• You care about creating scalable solutions that improve both business outcomes and the user experience.

This role is based in New York.

We offer you the flexibility to work where you work best! There will be some in‑person meetings, but still allows for flexibility to work from home. We ask that you come in 2 times per week.

The United States base range for this position is $79,057.00–$112,938.00 plus equity. The benefits available for this position include health insurance, six‑month paid parental leave, 401(k) retirement plan, 23 paid days off, 13 paid flexible holidays, and paid sick leave. This range encompasses multiple levels. Leveling is determined during the interview process. Placement in a level depends on relevant work history and interview performance.

Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward‑thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.

At Spotify, we are passionate about inclusivity and making sure our entire recruitment process is accessible to everyone. We have ways to request reasonable accommodations during the interview process and help assist you. If you need accommodations at any stage of the application or interview process, please let us know - we’re here to support you in any way we can.