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Benefits offered by this job
Generous medical benefits
401(k) eligibility
Paid time off benefits
Job summary
A leading confectionery company located in California is seeking a Marketing Technology Manager to strategize and manage marketing initiatives using Marketing Cloud. Ideal candidates should have a bachelor's degree in Marketing, with at least 5 years of relevant experience in Cloud based marketing and CRM. Responsibilities include managing a Marketing Cloud database, and developing programs that drive customer acquisition and engagement. Strong communication and project management skills are essential for success in this role.
Qualifications
Minimum 5 years of relevant experience in Cloud based marketing.
Salesforce Marketing Cloud Admin Certified a plus.
Strong analyst and problem-solving skills.
Responsibilities
Manage the creation and development of marketing technology initiatives.
Develop and standardize segmentation methodology for email marketing.
Evaluate business solutions and lead cross-functional implementation.
Skills
Cloud based marketing
CRM
Project management
Strong communication skills
Analytical skills
Education
Bachelor’s degree in Marketing
Tools
Salesforce Marketing Cloud
SQL
HTML
Job description
A leading confectionery company located in California is seeking a Marketing Technology Manager to strategize and manage marketing initiatives using Marketing Cloud. Ideal candidates should have a bachelor's degree in Marketing, with at least 5 years of relevant experience in Cloud based marketing and CRM. Responsibilities include managing a Marketing Cloud database, and developing programs that drive customer acquisition and engagement. Strong communication and project management skills are essential for success in this role.