Senior Marketing Cloud Developer

XCentium

United States

Remote

USD 90,000 - 130,000

Full time

14 days+

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Benefits offered by this job

Competitive salary + bonus

PTO

401K (5% match)

Phone and Internet expense reimbursement

Quarterly Billable Bonus

Referral Bonus

Annual reviews

Job summary

A recognized digital consultancy based in the United States is seeking a highly experienced Marketing Cloud Developer for a remote, full-time position. The ideal candidate will lead technical implementations and manage multi-channel campaigns across the Salesforce ecosystem. Key qualifications include deep expertise in AMPscript, SQL, Journey Builder, and a minimum of 5 years' hands-on experience. This role offers a flexible work environment and competitive benefits including salary, PTO, and 401K plans.

Qualifications

Minimum 5 years of hands-on Marketing Cloud Engagement development experience.
Deep expertise in AMPscript, SSJS, SQL, Journey Builder.
3 years of Apex development experience with Sales/Service Cloud.

Responsibilities

Lead technical implementations across the Salesforce Marketing ecosystem.
Ensure seamless data flow between Marketing Cloud and Salesforce platforms.
Architect complex multi-channel campaigns and build custom automation solutions.

Skills

Expert-level Email Studio proficiency

Mastery of Content Builder

Expertise in Journey Builder

Proficiency in Automation Studio

Advanced AMPscript skills

SQL expertise

Experience with CloudPages development

Subscriber management best practices

Education

Salesforce Marketing Cloud Email Specialist certification

Salesforce Marketing Cloud Developer certification

Tools

Salesforce

AMPscript

SQL

CloudPages

REST and SOAP APIs

Job description

Direct message the job poster from XCentium

**This is a Full-Time remote position (for US and Canada candidates) with a flexible work environment and great benefits. Apply today!**

About Us

XCentium is an award‑winning digital consultancy focused on DX, UX, Content, Commerce, CRM, Service and Cloud. We primarily work on Sitecore, Salesforce, Optimizely and Microsoft platforms. XCentium is a leader in Salesforce Commerce, Salesforce B2B Commerce, OMS, CRM, Service, Marketing, Experience and MuleSoft and is the first company to achieve Salesforce Master Navigator for B2B Commerce globally.

We are a team of highly dedicated individuals, successful at delivering creative, new ideas that drive change for us and our clients. We build with heart, lead with excellence, and guide with expertise. Our team is growing and we would love to hear from you!

Job Description

We are seeking a highly experienced Marketing Cloud Developer to lead technical implementations across the Salesforce Marketing ecosystem. This role is primarily focused on Marketing Cloud Engagement with secondary responsibilities in Sales and Service Cloud development (Apex).

The ideal candidate brings deep expertise in AMPscript, SSJS, SQL, Journey Builder, and Automation Studio, combined with proven Apex development skills to cover CRM programming requirements. You will architect complex multi‑channel campaigns, build custom automation solutions, and ensure seamless data flow between Marketing Cloud and core Salesforce platforms.

Core Qualifications

Marketing Cloud Engagement – Core Platform

Minimum 5 years of hands‑on Marketing Cloud Engagement development experience:

Expert‑level Email Studio proficiency: content blocks, dynamic content, sender profiles, delivery profiles, and send classifications
Content Builder mastery: template architecture, content blocks, dynamic content blocks, and asset organization
Journey Builder expertise: multi‑step journeys, entry sources, decision splits, engagement splits, wait activities, and goal tracking
Automation Studio proficiency: SQL query activities, filter activities, data extract, file transfer, import activities, and script activities
Contact Builder: data model design, attribute groups, populations, and data relationships
Mobile Studio experience: SMS campaigns, MobilePush, and GroupConnect (preferred)

Scripting & Development

Advanced AMPscript: personalization, conditional logic, lookups, data extension operations, API calls, and security functions
SQL expertise: complex queries, joins, aggregations, window functions, and performance optimization for large data sets
CloudPages development: landing pages, microsites, preference centers, and form handling
Guide Template Language (GTL) for email and landing page personalization

Data Management & Integration

Data extension design: schema architecture, data relationships, retention policies, and sendable configuration
Marketing Cloud Connect: synchronized data extensions, triggered sends, and CRM integration patterns
REST and SOAP API development: authentication, transactional messaging API, data operations, and webhook handling
Custom Journey Builder activities and triggers
File‑based integrations: SFTP, data extracts, and import automation

Deliverability & Operations

Subscriber management: list hygiene, bounce handling, unsubscribe processing, and compliance (CAN‑SPAM, GDPR, CCPA)
Business unit architecture: multi‑BU setup, shared content, and enterprise account management
Debugging and troubleshooting: tracking extracts, event logs, and error handling patterns

Secondary Qualification

Minimum 3 years of Apex development experience with Sales/Service Cloud:

Apex triggers and classes: bulkification, governor limits, async patterns (Queueable, Batch, Schedulable)
SOQL/SOSL: complex queries, relationship queries, aggregate functions, and query optimization
Flow development: Screen Flows, Record‑Triggered Flows, and invocable Apex integration
Integration development: REST/SOAP callouts, platform events, and external services
Test class development and deployment best practices (Salesforce DX, change sets, CI/CD)
Understanding of Sales Cloud (Leads, Opportunities, Campaigns) and Service Cloud (Cases, Knowledge) data models

Nice to Have Skills

Project experience with Marketing Cloud Growth Edition or Marketing Cloud Advanced Edition are emerging capabilities that are nice to have:

Data Cloud fundamentals: unified customer profiles, data model objects (DMOs), identity resolution, and segmentation
Marketing Cloud Growth/Advanced Edition: Flow‑based journey automation, native CRM integration patterns
Experience Cloud content: forms, landing pages, and CMS‑based marketing assets (replacing CloudPages patterns)
Agentforce for Marketing: AI‑assisted campaign creation, brief generation, and content optimization
Path Experimentation and A/B testing in Flow‑based journeys
Unified Conversations: two‑way SMS/WhatsApp messaging integrated with Service Cloud

Certifications

Required