Marketing Systems Developer

Klaviyo; San Francisco (CA); On-site; USD 116,000 - 174,000; Full time

Job summary

Klaviyo is seeking a Marketing Systems Developer to manage and optimize their Marketing Automation System and Salesforce platform. This role involves collaborating with teams to enhance marketing operations and drive data-driven decisions. Ideal candidates have strong experience in marketing automation and Salesforce development, with a focus on implementing effective marketing strategies.

Qualifications

• 2+ years experience as a Marketing Automation developer/admin.
• 3 years experience as a Salesforce developer/admin.

Responsibilities

• Collaborate with marketing, sales, and IT teams for technical solutions.
• Customize tools for marketing automation and lead generation.
• Monitor data quality and perform routine data cleansing.

Skills

Salesforce

Marketing Automation

Data Analysis

Problem-Solving

Communication

Education

Bachelor's degree in Business

Bachelor's degree in Marketing

Bachelor's degree in Information Technology

Tools

Hubspot

Marketo

Clearbit

DemandTools

Jira

Job description

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This range is provided by Klaviyo. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$116,000.00/yr - $174,000.00/yr

Direct message the job poster from Klaviyo

Talent Acquisition Leader | People & Culture Strategist | DEIB Advocate | Employer Branding | Public Speaker

Klaviyo is a leading marketing automation platform that empowers businesses to connect with their customers and drive revenue through personalized and data-driven campaigns. We are seeking a skilled GTM (Go-To-Market) Marketing Integrations/Salesforce Developer to join our team and play a critical role in optimizing our Marketing Systems to support our marketing strategies and objectives.

About the role:

As the Marketing Systems Developer at Klaviyo, you will be responsible for managing, customizing, and maintaining our Marketing Automation System and Salesforce platform to enable effective marketing operations and data-driven decision-making. This role will also take on admin ownership of various marketing system tools and their integrations. You will work closely with the marketing team and serve as a direct line of systems support for Marketing operations to ensure that all tools are utilized to its fullest potential to drive the success

The ideal candidate has a strong background with Marketing Automation Systems like Klaviyo, Hubspot, Marketo and/or Salesforce development. Also needed is an understanding of tools within the Marketing Techstack and integrations between systems. A history of implementing Lead to Opportunity processes as they traverse a marketing tech stack will be critical. This person will have a proven record of working collaboratively across their team and various departments within their organization. This is someone who thrives in a high-growth environment, takes ownership of processes and changes within our tools, and finds joy in continuous learning of our go-to-market initiatives.

Key Responsibilities:

• Collaborate with cross-functional teams, including marketing, sales, and IT, to understand business needs and translate them into effective technical solutions.
• Customize and configure tools and system architecture to support marketing automation, lead generation, lead nurturing, and campaign tracking.
• Create and maintain custom data pipelines and workflows specific to marketing processes, ensuring data integrity and accurate reporting.
• Build and manage marketing campaigns, lead scoring models, and reporting dashboards within Salesforce.
• Implement and optimize integrations between Salesforce and other marketing tools to streamline processes and data flows.
• Monitor data quality and perform routine data cleansing to ensure accurate and reliable reporting and analytics.
• Provide training and support to marketing teams on Salesforce best practices and usage to drive adoption and efficiency.
• Stay up-to-date with Salesforce updates and releases, implementing new features and enhancements as relevant to marketing operations.
• Collaborate with internal stakeholders to identify process bottlenecks and suggest improvements to enhance overall efficiency.
• Troubleshoot and resolve technical issues related to Marketing and Sales system configuration and integrations.
• Contribute to the development and maintenance of documentation for Salesforce processes and procedures.

Requirements and qualifications:

• Bachelor's degree in Business, Marketing, Information Technology, or related field.
• 2 year+ experience as a Marketing Automation developer/admin
• 3 years experience as a Salesforce developer/admin, with a focus on supporting marketing operations and campaigns.
• Salesforce Administrator certification is preferred.
• Strong understanding of marketing processes, lead management, and demand generation strategies.
• Proficiency in configuring Salesforce objects, fields, workflows, and automation tools.
• Experience with marketing automation platforms (such as Klaviyo, Hubspot, Marketo, Eloqua), and integrating them with Salesforce.
• Familiarity with reporting and dashboard creation in Salesforce to track marketing KPIs.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication skills and ability to work collaboratively across teams.
• Problem-solving mindset with a proactive approach to addressing challenges.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Proficiency in Marketing and Administrative tools: Marketo, Hubspot, Clearbit, DemandTools, 6Sense, LeanData, Jira, GSuite, Monday, On24, Qualified
• Proficiency in Salesforce APEX

Get to Know Klaviyo:

We’re Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we’re developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you’re ready to do the best work of your career, where you’ll be welcomed as your whole self from day one and supported with generous benefits, we hope you’ll join us.

Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@klaviyo.com), instant messaging platforms, or unsolicited calls.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Engineering and Information Technology

• Industries

  Marketing Services and Data Infrastructure and Analytics

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