Marketing Specialist - USA
Application Deadline: 20 June 2025
Department: Marketing
Employment Type: Permanent - Full Time
Location: Home United States
Reporting To: Head of Marketing & Communications
Compensation: $60,000 - $70,000 / year
Description
Imagine being part of a team that’s not just shaping the future but actively driving it. At Davies North America, we’re at the forefront of innovation and excellence, blending cutting-edge technology with top-tier professional services. As a vital part of the global Davies Group, we help businesses navigate risk, optimize operations, and spearhead transformation in the insurance and regulated sectors.
What's in Store
We're on the lookout for a Marketing Specialist. As a Marketing Specialist you will plan, deliver, and evaluate high quality marketing campaigns. You will manage the annual calendar of campaigns and events while liaising with the internal graphic designers and events team regarding execution and delivery and working with a variety of internal stakeholders to understand and agree on campaign objectives. You will complete campaign proposals, including budget assumption and delivery schedules, and compile reports to evaluate campaign success. To be successful in this role, you should be able to produce, maintain, and communicate integrated campaign plans that are aligned with the wider communications strategy. You need to have a minimum of three years of experience implementing multi-channel B2B marketing campaigns, be an excellent collaborator with solid organizational, time management, and communication skills while being able to meet tight deadlines in a fast-paced environment. You will work remotely from your residency but should also be able to travel on occasion up to 10% of the time for meetings and event support.
Your New Role
Campaign Planning & Delivery
- Manage the end-to-end delivery of marketing campaigns
- Manage the annual calendar of campaigns and events; liaise with our internal events team on execution and delivery
- Work with a range of internal stakeholders to understand and agree campaign objectives
- Complete campaign proposals, including budget assumption and delivery schedules
- Produce, maintain, and communicate integrated campaign plans, aligned to the wider communications strategy
- Liaise with internal sales teams throughout campaign lifecycles to ensure leads are followed up on
- Understand and remain cognizant to the legal/regulatory risk requirements in respect to Marketing e.g., Financial Promotions and compliant record keeping, liaising with internal information security team if needed
- Work closely with internal branding team to ensure all campaigns are created in line with brand guidelines
Reporting & Data
- Overall responsibility for campaign performance against forecasts as well as the measurement and analysis of campaign data across the various digital channels and devices
- Track all marketing activities to report on campaign return on investment and making recommendations
- Manage data, report on data quality, update the CRM
General
- Support management of various social media profiles
- Work with senior leadership team on content creation and key messaging
- Ensure all campaigns are aligned to the brand and follows agreed tone of voice
- Collaborate with wider communications and business divisional leadership teams to identify relevant industry topics for future campaigns
- Work with external specialist resources such as data management and creative agencies on ad-hoc basis
- Other duties or projects as assigned
This role is a full-time, remote position based in the US.
What You'll Bring to the Role
- Associate’s degree in marketing, Communications, Business Administration, or other related fields
- Experience in multi-channel B2B marketing campaigns
- Experience in the professional services sector beneficial
- Excellent written and verbal communication skills, demonstrated through the preparation of reports and presentations for diverse audiences.
- Ability to adapt to new technologies quickly.
- Customer service orientation, with a track record of resolving client issues efficiently and effectively.
- Proven ability to mentor and train team members, fostering a collaborative and productive work environment.
Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.