Marketing Specialist II

V-Soft Consulting Group, Inc.; United States; À distance; USD 65 000 - 85 000; Plein temps

Avantages offerts par ce poste

Medical, Dental, Vision benefits

401(k) plan

Competitive compensation

Résumé du poste

V-Soft Consulting Group, Inc. is hiring a Marketing Specialist II in Alpharetta, GA to shape loyalty initiatives and customer engagement strategies for our premier client.

The role emphasizes developing loyalty programs, leading data-driven assessments with client teams, and coordinating with research to design customer experience plans.

This position offers comprehensive benefits and opportunities to influence marketing strategy within a major consultancy.

Qualifications

• Bachelor's degree or equivalent experience in business or marketing strategy.
• 8+ years in loyalty or customer experience strategy.
• Experience in marketing or business strategy development.
• Knowledge of market trends in customer engagement.

Responsabilités

• Provide loyalty and rewards program thought leadership.
• Lead assessments with client teams and identify data needs.
• Develop customer experience and loyalty research plans with the research team.
• Support marketing strategy and communications as part of client engagements.

Connaissances

Loyalty strategy

Customer engagement strategy

Marketing leadership

Data-driven decision making

Formation

Bachelor's degree

High school diploma + 8+ years experience

Description du poste

Primary Location: Alpharetta, GA V-Soft Consulting is currently hiring a Marketing Specialist II for our premier client Alpharetta, GA. Education And Experience»

• Bachelor's Degree required or, in lieu of a degree, a high school diploma and 8+ years of work experience in business strategy development, loyalty strategy or customer experience.


• 8+ years of demonstrated experience in loyalty strategy, value proposition, customer engagement strategy development, marketing or business strategy. Knowledge, Skills And Abilities »


• Maintain an awareness of external market customer engagement and loyalty program trends and best practices.


• Partner with client teams to lead assessments and identify data needs including customer spend behaviors and customer research.


• Partner with research team to develop customer experience and loyalty research plans and implement customer research as needed. WHAT YOU'LL DO: Job

Responsibilities

• Provide loyalty and rewards program thought leadership both verbally and in writing for internal and external consumption. As a valued V-Soft Consultant, you're eligible for full benefits (Medical, Dental, Vision), a 401(k) plan, competitive compensation and more. V-Soft Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.