Marketing Specialist Events

Allegis Global Solutions; Hanover (MD); On-site; USD 58,000 - 89,000; Full time

Job summary

A leading company in the staffing industry is looking for an Event Specialist to support the execution of global events. The role requires creativity and strong organizational skills to coordinate both virtual and in-person events successfully. The ideal candidate should be detail-oriented and possess excellent communication abilities to work with cross-functional teams effectively. Competitive compensation, including benefits, is offered.

Benefits

Medical, dental, & vision

401(k)/Roth

Short and long term disability

Tuition assistance

Qualifications

• 2+ years of relevant event coordination experience.
• Outstanding verbal and written communication skills.
• Extremely organized with acute attention to detail.

Responsibilities

• Develop event-specific brand strategy and marketing plan.
• Research vendors, book venues, and manage logistics.
• Handle administration of events including RSVP tracking.

Skills

Communication

Project Management

Organizational Skills

Creative Thinking

Education

Bachelor’s degree in marketing, communications, or a related field

Tools

HubSpot

Google Analytics

WordPress

Trello

Job description

Job Description

The Event Specialist supports the Sr. Marketing Manager in the execution of global events both owned and sponsored, virtual and in-person.

The ideal candidate is a creative and proactive self-starter, who has marketing event coordination experience, is motivated and collaborative, focused, organized, and detail-oriented. Exceptional verbal and written communication skills, an ability to work with cross-functional teams, and exceptional project management skills are a must for success in this role.

Responsibilities

• Develop a clear understanding of the event-specific brand strategy and marketing plan including activities, goals, objectives and KPIs.
• Research vendors and make selections based on their creativity, quality, and cost.
• Book venues, work with BD to schedule and invite attendees, draft and finalize contracts, and lock down day-of logistics and contingency plans.
• Develop content for event materials and work with design to produce.
• Hire personnel as needed across all functions of an event (ex: registration, setup, catering, audio/visual).
• Handle day-to-day administration of events and programs, including order placements, BEO reviews, vendor monitoring, travel planning, restaurant reservations, attendee participation, registration counts, RSVP tracking, and issues resolution.
• Assist with social media platforms and manage posts’ schedule for content posting, track performance of content, manage content calendar and pipeline of localized content for all online platforms regarding event promotion and follow up.
• Support the creation of collateral (digital and physical), whenever needed, including assisting with creation of drafts, project management etc.
• Drive database development to grow leads and support lead generation pre, during, and post event.
• Assist with maintenance of the lead and customer database, as well as stay up-to-date with the relevant QWA marketing technologies and platforms.
• Planning and managing trade shows, conferences, events and meetings by identifying, coordinating and assembling requirements, developing assignments and schedules, coordinating mailing lists and establishing contacts.
• Assist in analyzing marketing data to help shape future marketing event strategies.
• Ensure consistency in communications and brand guidelines when deploying strategies.
• Work with partners and QWA thought leaders on content and execution of speaking events.
• Be a brand advocate.
• Support overall marketing team goals and programs.

Qualifications:
Qualifications

• Bachelor’s degree in marketing, communications, or a related field preferred.
• 2+ years of relevant event coordination both virtual and in-person experience required.
• Outstanding English presentation, grammar, and writing skills.
• Extremely organized with acute attention to detail.
• Strong ability to multi-task and keep multiple events running at once if needed.
• Exposure to marketing automation and analytics features.
• Experience with marketing tools, software and social media such as HubSpot’s Marketing and CRM, WordPress, Google Analytics, Trello, LinkedIn, Threads etc.
• Outstanding communicator and creative thinker.
• Comfortable in fast-paced environment that values creativity, self-motivation, candour, reliability, and accountability.
• Must be a self-starter with the ability to perform independently and within a team environment.
• People-oriented, strong relationship building skills.
• Demonstrated resourcefulness and curiosity.

Additional Information

Per Pay Transparency Acts: The range for this position is $58,700 to $88,100 + bonus potential of up to $5,500.

Benefits are subject to change and may be subject to specific elections, plan, or program terms. This role is eligible for the following:

• Medical, dental, & vision
• 401(k)/Roth
• Insurance (Basic/Supplemental Life & AD&D)
• Short and long term disability
• Health & Dependent Care Spending Accounts (HSA & DCFSA)
• Transportation benefits
• Employee Assistance Program
• Tuition assistance
• Time off/Leave (PTO, primary caregiver/parental leave)

“The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law. If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email [e-mail] for other accommodation options.”