Marketing Specialist (Customer Experience Marketing), Remote

Aledade; Dallas (TX); Remote; USD 60,000 - 75,000; Full time

Job summary

An established industry player in healthcare is seeking a Marketing Specialist to enhance their outreach and engagement strategies. This remote position offers a competitive salary and a comprehensive benefits package, including health, dental, and vision insurance. You'll play a crucial role in coordinating onboarding and retention campaigns, developing customer-facing content, and analyzing performance metrics. Join a supportive and inclusive culture that values public health and career growth. If you're passionate about making a difference in healthcare marketing, this opportunity is perfect for you.

Benefits

Comprehensive benefits package

21 days of PTO

Career advancement opportunities

Supportive company culture

Qualifications

• 5+ years of experience in marketing or communications.
• Strong analytical skills and customer-first messaging focus.

Responsibilities

• Coordinate onboarding and engagement campaigns across channels.
• Monitor campaign performance metrics for improvement.

Skills

Analytical Skills

Problem-Solving

Writing and Editing

Multitasking

Communication

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Business

Tools

HubSpot

Salesforce Marketing Cloud

Job description

Employer Industry: Healthcare

Why consider this job opportunity:
- Salary up to $75,000
- Opportunity for career advancement and growth within the organization
- Work remotely anywhere within the U.S.
- Comprehensive benefits package, including health, dental, and vision insurance
- Robust time-off plan, including 21 days of PTO in the first year
- Supportive and inclusive company culture focused on public health

What to Expect (Job Responsibilities):
- Coordinate and execute onboarding, retention, and engagement campaigns across various channels
- Develop and refine customer-facing content and messaging tailored to segmented audiences
- Monitor and analyze campaign performance metrics to identify opportunities for improvement
- Support the operations and promotion of the Ambassador and Referral program
- Collaborate with cross-functional teams to ensure timely campaign launches and alignment with customer journey milestones

What is Required (Qualifications):
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 5+ years of experience in marketing, communications, or a related field
- Strong analytical and problem-solving skills
- Excellent writing and editing skills with a focus on customer-first messaging
- Proven ability to multitask, stay organized, and communicate effectively with stakeholders

How to Stand Out (Preferred Qualifications):
- Experience in onboarding and retention marketing campaigns
- Familiarity with marketing platforms such as HubSpot or Salesforce Marketing Cloud
- Healthcare background or knowledge of databases/database marketing
- Demonstrated ability to work in a fast-paced environment
- Experience in product management and go-to-market strategy

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