Marketing Specialist - Creative Automotive Marketing

Tri-County Truck Centers - Dearborn; Dearborn (MI); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Competitive pay plan

Medical, dental, vision

Legal & Identity Theft insurance

401K match

Life & disability insurance

Paid vacation

Six paid holidays

Job summary

Tri-County International Trucks in Southeast Michigan is seeking a Marketing Communications Specialist to design graphics for social media, manage content, and support website updates at the Dearborn location. This non-remote role emphasizes collaboration with department heads and open houses, training seminars, and other promotional events.

You will develop needs-based promotional programs, analyze customer data, and ensure marketing operations meet Navistar standards.

Qualifications

• Bachelor's degree in marketing, communications, journalism, or a related field; minimum 2 years in the field.
• Expertise with social media platforms, content management tools, and design software such as Canva or Adobe.
• Experience with Google Ads, Meta Ads and/or certifications for each a big plus.
• Excellent written and verbal communication skills.

Responsibilities

• Graphic design for social media posts, print, and internal/external communications.
• Content production and distribution for social media and third-party advertising.
• Website maintenance, support and management as needed.
• Development and implementation of needs-based promotional programs for departments and locations.
• Coordinate and staff events including open houses, meetings, seminars.
• Communicate with department heads on customer attitudes and demographics.
• Prepare periodic media and vehicle sales analytics reports for management.

Skills

Social media

Content management

Design tools

Communication

Independence

Driving

Education

Bachelor's degree in marketing or related field

Tools

Canva

Adobe Creative Suite

Google Ads

Meta Ads

Job description

Tri-County International Trucks in Southeast Michigan is seeking a Marketing Communications Specialist to design graphics for social media, manage content, and support website updates at the Dearborn location. This non-remote role emphasizes collaboration with department heads and open houses, training seminars, and other promotional events.

You will develop needs-based promotional programs, analyze customer data, and ensure marketing operations meet Navistar standards.