Marketing Specialist: Campaigns, Content & Digital

Member FDIC; Northern (KY); Hybrid; USD 64,000 - 75,000; Full time

Benefits offered by this job

Life insurance

Short-term disability

Parental leave

401(k) with employer match

Paid vacation

Job summary

Bridgewater Bank is seeking a Marketing Specialist to join our growing team, reporting to the Vice President Marketing. The role supports product marketing, communications, digital marketing, and more, turning ideas into high‑quality work in a fast‑paced environment.

You will write and edit content for collateral, manage campaigns, updates to the website and SEO, and plan social media. Collaboration with internal teams and creative partners is essential to uphold brand standards.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3–5 years of relevant marketing experience.
• Strong writing, editing, and verbal communication skills; able to translate business needs into clear marketing content.
• Excellent organizational and project management skills.
• Ability to independently manage multiple priorities in a fast-paced environment.
• Strong attention to detail and commitment to high‑quality work.
• Collaborate effectively with internal stakeholders and cross‑functional partners.
• Proficiency with Microsoft Office applications, including PowerPoint, Excel, Word, and Outlook.

Responsibilities

• Execute and support product marketing initiatives, integrated marketing campaigns, and go‑to‑market activities.
• Develop and write content for marketing collateral, sales materials, and other marketing assets, partnering with the graphic designer on creative execution.
• Manage website content updates and support ongoing SEO initiatives.
• Develop, manage, and distribute internal communications, including Weekly News.
• Plan, write, schedule, and publish social media content.
• Provide executional support for marketing projects and cross‑functional initiatives, helping ensure deliverables and deadlines stay on track.
• Oversee promotional item inventory and coordination.
• Ensure marketing materials and communications align with Bridgewater brand standards.
• Provide cross‑functional support across the Marketing team as needed to advance department and business priorities.

Skills

Marketing experience

Writing and editing

Verbal communication

Project management

Detail oriented

Collaboration

MS Office

Education

Bachelor’s degree in Marketing/Comm/Business

Tools

Microsoft Office

Adobe Creative Suite

Job description

Bridgewater Bank is seeking a Marketing Specialist to join our growing team, reporting to the Vice President Marketing. The role supports product marketing, communications, digital marketing, and more, turning ideas into high‑quality work in a fast‑paced environment.

You will write and edit content for collateral, manage campaigns, updates to the website and SEO, and plan social media. Collaboration with internal teams and creative partners is essential to uphold brand standards.