Marketing Specialist 2 - MKS2

Lancesoft; Atlanta (GA); On-site; USD 50,000 - 68,000; Full time

Job summary

Lancesoft in Atlanta, GA is seeking a Marketing Specialist 2 to support corporate communications, brand strategy, and digital marketing efforts on-site.

You will develop content, plan campaigns, manage social channels, and produce analytics-driven reports using Power BI and MS 365 tools. Strong storytelling, executive communication, and cross-functional collaboration are essential for this role. This is a 4-year on-site assignment in a dynamic corporate environment.

Qualifications

• Exceptional written, verbal, and presentation communication skills.
• Professional business writing, editing, proofreading, and content development.
• Ability to translate complex business and technical topics into clear, compelling communications.
• Executive communication and presentation development.
• Storytelling and narrative-building skills.

Responsibilities

• Marketing campaign planning and execution.
• Brand positioning and message development.
• Audience targeting and stakeholder engagement.
• Event promotion and awareness campaign development.
• Marketing collateral and promotional content creation.

Skills

Written communication

Verbal communication

Presentation skills

Business writing

Editing

Proofreading

Content development

Technical translation

Executive communication

Presentation design

Storytelling

Campaign planning

Campaign execution

Brand positioning

Messaging

Audience targeting

Stakeholder engagement

Event promotion

Awareness campaigns

Collateral creation

Promotional content

Content management

Email marketing

Newsletter development

Social media

Channel management

Content calendar

Multimedia coordination

Analytics

Dashboards

Reports

Data-driven decisions

Optimization

Survey design

Engagement analysis

Microsoft 365

SharePoint

Power BI

Forms

Project management

CMS

Strategic thinking

Collaboration

Problem solving

Attention to detail

Time management

Influence

Corporate communications

Internal communications

Executive communications

Change management communications

Digital transformation communications

Innovation marketing

Event communications

Industry experience

Tools

Power BI

SharePoint

CMS

Forms

Outlook

Teams

Job description

Position: Marketing Specialist 2 Location: 10 Peachtree Place NE Suite 1000 Atlanta, GA 30309 Pay Range: $42.75/hr o W2 (All Inclusive) Duration: 4 Years Schedule: On-Site

• Principles of corporate communications, marketing, public relations, and stakeholder engagement.
• Communication planning, campaign development, and audience segmentation.
• Brand management, messaging strategy, and storytelling techniques.
• Internal communications and employee engagement best practices.
• Digital marketing, content marketing, and social media strategies.
• Change management and organizational communication methodologies.
• Communications measurement, analytics, and performance reporting.
• Content governance, editorial standards, and communication policies.
• Business operations, organizational strategy, and cross-functional collaboration.
• Project management concepts and execution methodologies.

Required Skills Communication & Content Development

• Exceptional written, verbal, and presentation communication skills.
• Professional business writing, editing, proofreading, and content development.
• Ability to translate complex business and technical topics into clear, compelling communications.
• Executive communication and presentation development.
• Storytelling and narrative-building skills.

Marketing & Brand Management

• Marketing campaign planning and execution.
• Brand positioning and message development.
• Audience targeting and stakeholder engagement.
• Event promotion and awareness campaign development.
• Marketing collateral and promotional content creation.

Digital Communications

• Website and intranet content management.
• Email marketing and newsletter development.
• Social media content creation and channel management.
• Content calendar management.
• Multimedia content coordination including graphics, video, and presentations.

Analytics & Reporting

• Ability to analyze communication and marketing performance metrics.
• Experience developing dashboards, scorecards, and performance reports.
• Data-driven decision making and optimization.
• Survey design, feedback collection, and engagement analysis.

Technology Proficiency

• Microsoft 365 Suite (Outlook, Teams, Word, Excel, PowerPoint, SharePoint).
• SharePoint content management.
• Power BI or similar reporting and analytics platforms.
• Microsoft Forms and survey tools.
• Project management and collaboration platforms.
• Digital marketing and content management systems (CMS).

Behavioral Competencies

• Strategic Thinking
• Customer and Stakeholder Focus
• Relationship Building
• Creativity and Innovation
• Collaboration and Teamwork
• Problem Solving
• Adaptability and Change Agility
• Attention to Detail
• Initiative and Self-Direction
• Time Management and Prioritization
• Influence Without Authority

Preferred Experience Areas:

• Corporate Communications
• Internal Employee Communications
• Marketing and Brand Management
• Executive Communications
• Change Management Communications
• Digital Transformation Communications
• Innovation and Technology Marketing
• Event Communications and Promotion
• Utility, Energy, Technology, or Corporate Environment Experience