Marketing Specialist

ASSA ABLOY; Tulsa (OK); On-site; USD 55,000 - 75,000; Full time

Job summary

ASSA ABLOY Group seeks a Marketing Specialist for the Business Segment Perimeter Security (BSPS) in Tulsa. You will plan and execute tradeshows and customer events, create engaging marketing materials, and support product launches while maintaining brand standards across all customer touchpoints.

You will collaborate with Product Management, Sales, and Training to drive awareness, engagement, and qualified opportunities, while tracking performance and implementing improvements to maximize ROI.

Qualifications

• Bachelor’s degree in marketing or related field or 2+ years of marketing experience.
• Experience planning and executing events, managing logistics, vendors, budgets, and promotional activities.
• Ability to create marketing and sales materials with product management and sales teams.
• Excellent time-management skills in deadline-driven environments.
• Ability to deliver production-ready digital assets in various formats.
• Forklift certification preferred or willing to obtain it for tradeshow setup/logistics.
• Ability to lift 40 pounds and perform physical event support tasks.

Responsibilities

• Plan, coordinate, and execute tradeshows, industry events, and customer-facing activities to boost brand visibility and qualified leads.
• Manage booth logistics, materials, vendors, shipping, and on-site support.
• Develop marketing collateral, presentations, digital content, and sales enablement aligned to brand.
• Collaborate with Product Management, Sales, and Training on launches and campaigns.
• Track, analyze, and report on marketing and event performance; Recommend improvements.
• Demonstrate ownership from concept to launch for projects.
• Identify and implement process improvements through technology and collaboration.
• Communicate clearly and work well with cross-functional teams.

Skills

Marketing strategy

Event planning

Content creation

Project management

Marketing collateral

Digital asset production

Logistics coordination

Team collaboration

Communication

Physical event support

Education

Bachelor’s degree in marketing or related field

2+ years of marketing experience

Tools

Vendor management

Budgets

Tradeshow logistics

Job description

Select how often (in days) to receive an alert: Create Alert

The Marketing Specialist, Business Segment Perimeter Security (BSPS) is responsible for driving brand awareness, customer engagement, and business growth through the planning and execution of high-impact tradeshows, customer events, and integrated marketing initiatives. This role serves as a key partner to Product Management, Sales Leadership, Training, and other cross-functional teams to develop compelling event experiences, support product launches, and create marketing content and collateral that effectively communicate the value of BSPS solutions. The ideal candidate is highly organized, collaborative, and passionate about delivering exceptional marketing programs that support business objectives while maintaining consistent messaging and brand standards across all customer touchpoints.

Qualifications:

• Bachelor’s degree in marketing or a related field or 2+ years of professional marketing experience
• Experience planning and executing events, managing logistics, vendors, budgets, and promotional activities.
• Ability to create marketing and sales materials in partnership with product management and sales teams.
• Excellent time-management skills and comfort working in a deadline-driven environment
• Ability to deliver production-ready digital assets in a wide variety of formats
• Forklift certification preferred or willingness to obtain certification to support trade show setup, teardown, and event logistics.
• Ability to lift 40 pounds and perform physical tasks associated with event support and material distribution.

Job Duties & Requirements:

• Plan, coordinate, and execute tradeshows, industry events, and customer-facing marketing activities to enhance brand visibility and generate qualified sales opportunities.
• Manage event logistics, including booth coordination, promotional materials, vendor relationships, shipping, and on-site support.
• Develop and maintain marketing collateral, presentations, digital content, and sales enablement materials that align with brand and business objectives.
• Collaborate with Product Management, Sales, and Training teams to support product launches, campaigns, and customer communications.
• Track and analyze marketing and event performance metrics, providing recommendations to improve engagement, lead generation, and return on investment.
• Demonstrated ability to own a project from concept to launch
• Proactively identify and implement process improvements to increase efficiency through technology, collaboration, and best practices.
• Excellent written and verbal communication skills with high attention to detail and accuracy
• Contribute as a positive, creative team member who is flexible, collaborative, and willing to take on a variety of responsibilities to support team success.
• Other responsibilities as needed

We are the ASSA ABLOY Group

Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access.

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.

Nearest Major Market: Tulsa
Nearest Secondary Market: Oklahoma