Marketing Specialist

Horizontal Talent; Minneapolis (MN); On-site; USD 30,000 - 56,000; Full time

Job summary

Horizontal Talent is seeking a results-driven marketing professional to lead sales enablement content development and content strategy. You will own projects end to end, collaborating with cross-functional partners to deliver branded, compliant assets that drive business growth.

You will craft collateral, presentations, and related materials, translating complex business needs into clear messages, while managing multiple priorities in a fast-paced environment.

Qualifications

• Bachelor’s degree or equivalent work experience.
• 6+ years of marketing and marketing strategy experience.
• Excellent written and verbal communication skills, including presentation development.
• Strong organizational skills with the ability to manage multiple priorities.

Responsibilities

• Develop and deliver sales enablement content, including collateral and related business-line support materials.
• Partner with agencies and internal teams to create branded, compliant content that aligns with organizational policies and regulations.
• Support the planning, coordination, and execution of content initiatives that advance sales efforts.
• Work closely with leadership and cross-functional stakeholders to translate business needs into effective marketing materials.
• Manage multiple assignments independently while keeping work on track and within deadlines.
• Contribute to presentations, PowerPoint decks, and other marketing assets that support internal and external communication needs.
• Problem-solve creatively to help meet business objectives and adapt content as priorities change.

Skills

Marketing strategy

Sales enablement

Content development

Communication

Project ownership

Cross-functional collaboration

Organizational skills

Education

Bachelor's degree

Tools

PowerPoint

Marketing software

Job description

Bring your sales enablement and content development expertise to a dynamic marketing role focused on creating impactful materials that support business growth. This position offers the opportunity to collaborate with cross-functional partners, produce branded and compliant content, and own projects end to end in a fast-paced environment.

Responsibilities

• Develop and deliver sales enablement content, including collateral and related business-line support materials
• Partner with agencies and internal teams to create branded, compliant content that aligns with organizational policies and regulations
• Support the planning, coordination, and execution of content initiatives that advance sales efforts
• Work closely with leadership and cross-functional stakeholders to translate business needs into effective marketing materials
• Manage multiple assignments independently while keeping work on track and within deadlines
• Contribute to presentations, PowerPoint decks, and other marketing assets that support internal and external communication needs
• Problem-solve creatively to help meet business objectives and adapt content as priorities change

Skills

• 6+ years of experience in marketing and marketing strategy, with a strong track record of delivering results
• Background in writing and developing sales collateral or similar enablement content
• Bachelor’s degree or equivalent work experience
• Excellent written and verbal communication skills, including presentation development
• Strong organizational skills with the ability to manage multiple priorities at once
• Ability to work independently and own projects from start to finish
• Comfort collaborating across teams and building effective working relationships
• Proficiency with computer navigation and common software tools

Preferred Skills

• Experience creating branded presentations and visually polished marketing materials
• Ability to adapt quickly and contribute across a variety of responsibilities
• Data-informed approach to marketing and content development
• Strong customer focus and attention to detail
• Experience using research or performance insights to refine content strategy
• MBA or other advanced credentials considered a plus

Horizontal is committed to fostering a diverse, equitable, and inclusive workplace where different perspectives are valued and everyone is supported to do their best work. We welcome candidates of all backgrounds and experiences who are excited to contribute in an environment built on respect, collaboration, and belonging.

We offer competitive compensation and benefits including medical, dental, vision, and retirement.

The pay range for this role is $22 - $41 per hour based on qualifications and experience.