Marketing Specialist

FasterPay Inc.; Miami (FL); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Health insurance

Job summary

FasterPay Inc. is seeking a Marketing Specialist in Miami to lead go-to-market strategies, integrated campaigns, and brand-building initiatives. You’ll collaborate across teams to shape messaging, drive engagement, and generate leads.

From content creation to event execution, you’ll play a key role in increasing brand visibility and supporting business growth. The role requires 2–3 years in B2B product or service marketing, preferably in fintech or SaaS, with strong English communication and

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 2–3 years of hands-on experience in B2B product or service marketing, fintech, payments, SaaS, or related industries.
• Excellent written and verbal communication skills in English (C1 or higher).
• Comfortable with CMS tools and managing social media platforms.
• No restrictions on business travel.
• Multilingual or cross-border fintech experience (not mandatory).

Responsibilities

• Develop and execute go-to-market strategies in collaboration with business development, sales, and product teams.
• Craft compelling messaging that highlights product value and new features across all channels.
• Design and deliver marketing campaigns to increase customer engagement and adoption.
• Manage marketing content for websites, social media, email campaigns, and press releases.
• Plan, coordinate, and manage marketing events, conferences, and workshops.
• Oversee vendor coordination, budgeting, scheduling, and onsite execution.
• Build and maintain relationships with vendors, sponsors, and partners.
• Track event performance, gather feedback, and analyze metrics to identify areas for improvement.
• Promote events across multiple marketing channels to maximize attendance.
• Work closely with internal teams to maintain a consistent brand voice.
• Ensure positive user experiences across interactions with merchants, end-users, and other stakeholders.
• Stay up-to-date on industry trends, best practices, and emerging marketing technologies.

Skills

Communication skills

English proficiency

CMS familiarity

Social media management

Education

Bachelor’s degree in Marketing/Communications/Journalism

Tools

CMS tools

Social media platforms

Job description

As a Marketing Specialist , you will lead go-to-market strategies, integrated campaigns, and brand-building initiatives. You’ll collaborate across teams to shape messaging, drive engagement, and generate leads. From content creation to event execution, you’ll play a key role in increasing brand visibility and supporting business growth.

What You Will Need To Do

• Develop and execute go-to-market strategies in collaboration with business development, sales, and product teams.
• Craft compelling messaging that highlights product value and new features across all channels.
• Design and deliver marketing campaigns to increase customer engagement and adoption.
• Manage marketing content for websites, social media, email campaigns, and press releases.

Event Management

• Plan, coordinate, and manage marketing events, conferences, and workshops.
• Oversee vendor coordination, budgeting, scheduling, and onsite execution.
• Build and maintain relationships with vendors, sponsors, and partners.
• Track event performance, gather feedback, and analyze metrics to identify areas for improvement.
• Promote events across multiple marketing channels to maximize attendance.

Collaboration & Brand Management

• Work closely with internal teams to maintain a consistent brand voice.
• Ensure positive user experiences across interactions with merchants, end-users, and other stakeholders.
• Stay up-to-date on industry trends, best practices, and emerging marketing technologies.

What You'll Need To Have

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 2–3 years of hands on experience in B2B product or service marketing, ideally in fintech, payments, SaaS, or related industries.
• Excellent written and verbal communication skills in English (C1 or higher).
• Comfortable with CMS tools and managing social media platforms.
• No restrictions on business travel.
• Multilingual or cross-border fintech experience (not mandatory)

Why Join FasterPay?

If you are eager to take your career to the next level in the payment industry, this is the opportunity for you. We offer:

• Competitive compensation depending on experience and skills.
• Individual career path and growth opportunities.
• Work with an international team and gain in-depth knowledge about payments in different markets.
• Exposure to the fintech and gaming industries.
• Paid vacation and health insurance.
• Office-based role in Miami.

This role is the ideal opportunity for someone looking for new challenges that would allow them to make a noticeable, positive impact in the company while learning and adapting to our fast-paced scale-up environment.

As part of our growing team in Miami, you will have a lot of opportunities to develop your career further with us. With future expansion plans, now is a great time to join us on our journey to change the way we pay.