Marketing Specialist

Coastal Debt Resolve; Fort Lauderdale (FL); On-site; USD 42,000 - 64,000; Full time

Job summary

Coastal Debt Resolve in Fort Lauderdale is looking for a Marketing Specialist to drive content strategy, design assets, and email templates for a B2B financial audience. The role blends design, writing, and campaign optimization in a fast-paced, in-office setting.

You will use Canva, Photoshop, and AI tools to execute campaigns, maintain strict naming conventions and SOPs, and ensure a high standard of digital asset management.

Qualifications

• Proven experience creating social media and email graphics; portfolio a plus.

Responsibilities

• Content Creation & Design: Develop engaging, brand-consistent graphics and write captions for social media and email campaigns.
• Project Management & SOPs: Follow agile processes and maintain naming conventions.
• AI Integration & Innovation: Use AI tools to brainstorm concepts, generate graphics, and optimize content workflows.
• Writing: Write captions and copy for social media and emails.
• DAM: Organize marketing files with a clear folder hierarchy.
• Collaborative Problem Solving: Work with marketing to optimize campaigns and reach target audiences.

Skills

Content design

Copywriting

Social media marketing

Project management

AI tools

Attention to detail

Team player

B2B finance writing

Education

Bachelor's in Marketing/Business

Tools

Canva

Adobe Photoshop

ChatGPT

Gemini

Job description

• Experience Level: Entry to Mid-Level (High Aptitude)

The Mission

Coastal Debt Resolve is the premier business debt relief company in the United States. We put education and business ethics before all else, not just because we are highly professional, but because our clients demand it. We are fighting to save the American dream for business owners facing severe financial hardship. They need us to be transparent and put business integrity first, or they risk losing their livelihoods. We are proud to be a BBB Accredited Business with an A+ rating, maintain 5-star ratings across Google and Trustpilot, and recently served as the chairman sponsor of the SEFL BBB Torch Awards for Business Ethics.

We are currently seeking a highly motivated, tech-savvy, and high-energy Marketing Specialist to join our team. You aren't just an assistant; you are the Operational Engine of our department. We are looking for a digital native who wants to make a true difference, possesses the ability to understand complex debt instruments, and obsesses over the mechanics of online marketing. You will be responsible for the technical execution of our content strategy, ensuring every file is perfectly named, campaigns are executed with precision, and our digital presence is a model of efficiency.

Core Responsibilities

• Content Creation & Design: Develop engaging, brand-consistent static graphics, carousels, and email templates using Canva and Adobe Photoshop. Write compelling captions and copy for social media (Facebook, Instagram, LinkedIn, X) and email campaigns, adapting the tone specifically for our B2B financial audience.
• Project Management & Operational Integrity: Strictly follow process for agile project management, naming conventions, and Standard Operating Procedures (SOPs).
• AI Integration & Innovation: Utilize modern generative AI tools (Gemini, ChatGPT, etc.) to brainstorm concepts, generate conceptual graphics, and optimize written content and workflows.
• Writing: Write engaging captions and copy for social media posts and email campaigns, adapting the tone to our brand and audience.
• Digital Asset Management (DAM): Act as the "Librarian" of our marketing files. Manage a rigorous folder hierarchy so that a file created two years ago can be found in two seconds.
• Collaborative Problem Solving: Work closely with the marketing team to tackle roadblocks, optimize campaigns, and develop creative solutions to reach our target audience.

Requirements & Qualifications

• Design & Writing Proficiency: Proven experience creating social media and email graphics (portfolio is a plus). Strong writing skills with the ability to adapt tone for a professional B2B financial services audience.
• Writing Skills: Strong writing skills with the ability to adapt your tone for different platforms and audiences (specifically B2B or financial services is a plus).
• Financial Comprehension: Must have the aptitude and willingness to read, learn, and understand complex financial concepts and debt instruments.
• AI experience: Hands‑on experience prompting and utilizing generative AI tools for both image creation, text generation, and other efficiencies.
• Exceptional Attention to Detail: You read instructions thoroughly, double‑check your work and feel physical pain when a file is saved as final_v2_NEW_FINAL.doc.
• Team Player & Autonomous Worker: You know when to figure things out on your own and when to ask the team for help. You manage your time well and can take a project from concept to completion independently.
• High Energy & Local: This is a 100% in-office role in Fort Lauderdale for someone who values fast‑paced, in‑person collaboration.
• Education: A Degree in Marketing, Business, or Communications is a plus, but a proven track record of figuring things out and being tech‑savvy is more important.