Marketing Specialist

Alphabe Insight Inc; Birmingham (AL); On-site; USD 62,000 - 67,000; Full time

Benefits offered by this job

Competitive Salary

Career Growth

Professional Development

Collaborative Environment

Meaningful Work

Skill Development

Full-Time Role

Job summary

Skillbridge Academy seeks a Marketing Specialist to support development and execution of marketing initiatives that strengthen our brand, expand reach, and connect our services with the right audiences. The ideal candidate is organized, proactive, analytical, and able to handle multiple projects while collaborating across teams to drive strategy, campaigns, and performance analysis.

This full-time role offers growth opportunities, professional development, and a collaborative environment as we

Qualifications

• Strong written and verbal communication skills.
• Creative thinking with strong attention to detail.
• Excellent organizational and time-management abilities.
• Ability to manage multiple projects and priorities effectively.
• Understanding of fundamental marketing principles and brand strategy.
• Strong research and analytical skills.
• Ability to interpret marketing data and translate insights into actionable recommendations.
• Comfortable working both independently and collaboratively.
• Proficiency with common business, presentation, and marketing tools.
• Positive attitude, adaptability, and willingness to learn.

Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Create and coordinate marketing materials that align with company branding and objectives.
• Conduct market research to identify trends, audience needs, and new opportunities.
• Support promotional campaigns, outreach initiatives, and brand awareness efforts.
• Analyze campaign performance and marketing data to identify areas for improvement.
• Maintain consistent brand messaging across marketing materials and communications.
• Collaborate with internal teams to support company initiatives and business objectives.
• Help develop presentations, promotional materials, reports, and other marketing assets.
• Track marketing activities, results, and key performance indicators.
• Identify new ideas and opportunities to improve customer engagement and market positioning.

Skills

Marketing Strategy

Campaign Management

Brand Development

Market Research

Data Analysis

Communication Skills

Project Management

Collaboration

Presentation Skills

Marketing Tools

Tools

Microsoft Office

Job description

Skillbridge Academy is a growth-focused organization committed to creating engaging experiences, building strong connections, and helping individuals develop valuable professional skills. We believe that successful events begin with great people—individuals who are organized, approachable, dependable, and ready to contribute to a positive environment.

As we continue to expand, we are looking for motivated individuals to join our team and support the execution of professional events, programs, and in-person activities.

Job Description

Skillbridge Academy is seeking a creative and results-driven Marketing Specialist to support the development and execution of marketing initiatives that strengthen our brand, expand our reach, and connect our services with the right audiences.

The ideal candidate is organized, proactive, analytical, and comfortable contributing to multiple marketing projects. This role offers the opportunity to work closely with different areas of the organization while developing valuable skills across marketing strategy, campaign execution, brand development, and performance analysis.

Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Create and coordinate marketing materials that align with company branding and objectives.
• Conduct market research to identify trends, audience needs, and new opportunities.
• Support promotional campaigns, outreach initiatives, and brand awareness efforts.
• Analyze campaign performance and marketing data to identify areas for improvement.
• Maintain consistent brand messaging across marketing materials and communications.
• Collaborate with internal teams to support company initiatives and business objectives.
• Help develop presentations, promotional materials, reports, and other marketing assets.
• Track marketing activities, results, and key performance indicators.
• Identify new ideas and opportunities to improve customer engagement and market positioning.

Qualifications

• Strong written and verbal communication skills.
• Creative thinking with strong attention to detail.
• Excellent organizational and time-management abilities.
• Ability to manage multiple projects and priorities effectively.
• Understanding of fundamental marketing principles and brand strategy.
• Strong research and analytical skills.
• Ability to interpret marketing data and translate insights into actionable recommendations.
• Comfortable working both independently and collaboratively.
• Proficiency with common business, presentation, and marketing tools.
• Positive attitude, adaptability, and willingness to learn.

Additional Information

• Competitive Salary: $62,000–$67,000 annually.
• Career Growth Opportunities: Opportunities to expand responsibilities and advance as the organization grows.
• Professional Development: Build practical skills across multiple areas of marketing and business.
• Collaborative Environment: Work alongside a team that values ideas, communication, and continuous improvement.
• Meaningful Work: Contribute directly to initiatives designed to strengthen the company and its impact.
• Skill Development: Gain exposure to marketing strategy, analytics, branding, campaign management, and business operations.
• Full-Time Opportunity: Become an integral part of a growing and evolving organization