Marketing Specialist

CompuGroup Medical SE & Co. KGaA

Austin (TX)

On-site

USD 90,000 - 114,000

Full time

14 days+

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Benefits offered by this job

Medical, Dental and Vision benefits
401k with employer matching
Flexible working hours
Hybrid work options

Job summary

A digital healthcare innovator is seeking a Marketing Specialist in Austin, TX. You will manage marketing communications, conduct market research, and optimize strategies to enhance performance. Ideal candidates will have at least 2 years of corporate marketing experience, proficiency in graphic design tools, and a strong background in content marketing. This full-time position offers a dynamic work environment with a comprehensive benefits package.

Qualifications

  • Minimum 2 years of experience in corporate marketing.
  • Experience writing for the web with an appreciation for SEO.
  • Experience with AI tools for marketing.

Responsibilities

  • Create and manage marketing communications.
  • Conduct market research and analysis.
  • Develop original and creative content.
  • Optimize marketing programs to improve key metrics.

Skills

Content marketing
Social media
SEO best practices
Graphic design tools
Marketing automation systems

Education

Bachelor’s degree in marketing, business, or communications

Tools

Adobe Photoshop
Adobe Premiere Pro
Adobe InDesign
Adobe Illustrator

Job description

Join to apply for the Marketing Specialist role at CompuGroup Medical SE & Co. KGaA

4 days ago Be among the first 25 applicants

Join to apply for the Marketing Specialist role at CompuGroup Medical SE & Co. KGaA

Create the future of e-health together with us by becoming a Marketing Specialist

At CompuGroup Medical we have the mission of building ground-breaking solutions for digital healthcare. Our vision is revolutionizing how healthcare professionals produce, access, and utilize information and thus enabling them to focus on the core value of their work: patient outcomes.

Your Contribution

  • Create and manage marketing communications such as emails, newsletters, presentations, webinars, product notifications, collateral, social media posts, etc. and other marketing activities for various customer channels.
  • Conduct market research and analysis to understand industry trends, competitor strategies, and customer needs. Provide actionable insights based on data analysis to guide marketing strategies and campaigns.
  • Optimize and experiment with programs to improve key metrics that both our company and channel partners care about.
  • Develop original and creative content in support of inbound and outbound demand generation, sales enablement, product marketing and other key initiatives.
  • Track the efficiency of marketing projects, and subsequently measure and report results with other marketers and sales managers.
  • Assist with the updating and management of the CGM US corporate website.
  • Leverage artificial intelligence to optimize project velocity and quality
  • Help organize and coordinate marketing events such as conferences, webinars, and trade shows.

Your Qualification

  • Bachelor’s degree in marketing, business, communications, or related field
  • Minimum 2 years of experience working in corporate marketing.
  • Content marketing and campaign design, execution, and measurement experience.
  • Demonstrated experience working with content and graphic design tools such as Adobe’s Photoshop, Premiere Pro, InDesign, and Illustrator.
  • Strong social media experience including X, LinkedIn, and Facebook.
  • Experience writing for the web with an appreciation for SEO best practices.
  • Experience with using artificial intelligence tools for marketing.
  • Knowledge of different marketing automation systems and CRM.
  • Brand development skills with an ability to quickly understand and articulate CGM company, product, and service capabilities, value propositions, and key messages.
  • Some travel required.

What You Can Expect From Us

  • Purpose: Become a part of a significant initiative. At the intersection of healthcare and digital innovation, we are shaping the future of e-health.
  • Equal Opportunity Employer: At CGM, we value our team members and strive to create an environment where everyone has the opportunity to succeed.
  • Career Opportunities: We are offering a variety of internal career opportunities and numerous long-term perspectives.
  • Security: We offer a secure workplace in a crisis-proof market.
  • All-round benefits package: Medical, Dental and Vision as well as 401k with employer matching. Personal Time Off to promote work life balance.
  • Work environment: Modern workplaces, flexible working hours, hybrid work options and much more.

Convinced? Submit your application now! Please make sure to include your salary expectations as well as your earliest possible hire date.

We create the future of e-health. Join us in a cause that shapes the very future of hope and healing. At the powerful crossroads of healthcare and innovation, we are passionately building the next chapter of e-health—a revolution that saves lives, transforms care, and brings compassion into the digital age. Together, we can make a lasting difference.

Seniority level
  • Seniority level
    Entry level
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Marketing and Sales
  • Industries
    IT Services and IT Consulting

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