Marketing Science Analyst: Insight-Driven Analytics

Critical Mass; San Jose (CA); On-site; USD 85,000 - 110,000; Full time

Benefits offered by this job

Maternity & parental leave

Competitive benefits packages

Vacation & personal days

Early dismissal Fridays

Job summary

Critical Mass is seeking a Marketing Science Analyst to turn data into actionable insights and support media performance across multiple channels. You will build dashboards, validate data, and collaborate with analytics leadership to guide real marketing decisions.

The role emphasizes storytelling with data, strong communication, and attention to detail. Office-based role requiring a minimum of 3 days per week in the office to collaborate with teams.

Qualifications

• 1–3 years of experience in marketing analytics or related field.
• Experience with media analytics, reporting, and data visualization.
• Familiarity with at least one digital media platform (e.g., Google Campaign Manager, Google Ads, Facebook Insights).
• Understanding of digital media channels and how they interact.

Responsibilities

• Turn data into actionable insights through storytelling and data visualization.
• Analyze media and site performance to identify trends and optimizations.
• Build, maintain, and improve dashboards and recurring reports across media performance and business outcomes.
• Gather, validate, and QA data from analytics platforms and databases.
• Support measurement strategy, including KPI definition, tagging needs, testing plans, and performance frameworks.
• Collaborate with cross-functional teams to connect data to marketing decisions and client requests.
• Present findings to internal teams and clients clearly and confidently.

Skills

Data storytelling

Data visualization

Dashboarding

Analytics

Cross-functional collaboration

Communication

Attention to detail

Tools

Adobe Analytics

Google Analytics

Tableau

Power BI

Looker Studio

Excel

Job description

Critical Mass is seeking a Marketing Science Analyst to turn data into actionable insights and support media performance across multiple channels. You will build dashboards, validate data, and collaborate with analytics leadership to guide real marketing decisions.

The role emphasizes storytelling with data, strong communication, and attention to detail. Office-based role requiring a minimum of 3 days per week in the office to collaborate with teams.