Marketing Salesforce Admin: Automation, CRM & WordPress

Kymanox; United States; On-site; USD 55,000 - 124,000; Full time

Job summary

Kymanox is seeking a hands-on Marketing Salesforce Administrator to partner with the marketing solutions team in building and maintaining digital marketing systems. The role focuses on Salesforce Marketing Cloud Account Engagement, Salesforce CRM, and WordPress to enable lead generation, engagement, and reporting.

The ideal candidate brings 3+ years in marketing tech, strong CRM and WordPress experience, and a solid understanding of email marketing, data quality, and campaign optimization.

Qualifications

• Three or more years in marketing technology or related technical marketing role.
• Hands-on experience with Salesforce Marketing Cloud Account Engagement, including campaign setup, automation, forms, landing pages, list management, scoring, grading, and reporting.
• Working knowledge of Salesforce CRM, including leads, contacts, campaigns, reports, dashboards, data fields, and sales and marketing alignment processes.
• Experience building and maintaining WordPress websites, including page updates, theme/template customization, plug-in management, forms, and basic troubleshooting.
• Strong understanding of email marketing best practices, lead generation, digital campaign execution, data quality, and conversion optimization.
• Ability to manage multiple projects, prioritize deadlines, and communicate with technical and non-technical stakeholders.
• Strong attention to detail, analytical thinking, problem-solving, and delivering high-quality work.

Responsibilities

• Develop, manage, and optimize marketing automation programs in Salesforce Marketing Cloud Account Engagement, including templates, landing pages, forms, automation rules, engagement programs, segmentation lists, and lead nurturing workflows.
• Support Salesforce CRM configuration and data alignment related to marketing campaigns, lead routing, attribution, lifecycle stages, reporting, and sales handoff processes.
• Build and maintain WordPress website pages, campaign landing pages, forms, integrations, plugins, and user experiences that support marketing initiatives and SEO.
• Partner with marketing, sales, and business stakeholders to gather requirements, troubleshoot issues, recommend solutions, and deliver enhancements that improve performance and efficiency.
• Monitor campaign and system performance, ensuring proper integration and data flow among marketing tech tools.
• Support data hygiene, segmentation, consent management, and compliance-related processes with stakeholders.
• Document processes, configurations, workflows, integrations, and best practices for training and scalability.
• Stay current on Salesforce, Account Engagement, WordPress, and marketing tech updates; suggest improvements.

Skills

Salesforce Marketing Cloud

Account Engagement

Salesforce CRM

WordPress

Lead nurturing

Data segmentation

Email templates

Campaign reporting

SEO

Education

Bachelor’s degree in Marketing

Engineering discipline or STEM

Job description

Kymanox is seeking a hands-on Marketing Salesforce Administrator to partner with the marketing solutions team in building and maintaining digital marketing systems. The role focuses on Salesforce Marketing Cloud Account Engagement, Salesforce CRM, and WordPress to enable lead generation, engagement, and reporting.

The ideal candidate brings 3+ years in marketing tech, strong CRM and WordPress experience, and a solid understanding of email marketing, data quality, and campaign optimization.