Marketing Proposals Lead for Design Studio

Gensler; San Francisco (CA); On-site; USD 100,000 - 120,000; Full time

Benefits offered by this job

Health, dental, vision insurance

Disability & wellness programs

401k with profit sharing

Employee stock ownership plan

Twice annual bonus opportunities

Job summary

Gensler in San Francisco is seeking a Marketing Specialist to support pursuit efforts across our studios and practice areas. You will write, design, and produce proposals, presentations, and collateral to help the firm win work, under the guidance of senior marketing staff.

You will coordinate BD activities, manage leads in Salesforce, develop schedules, and create project narratives, resumes, case stories, and sector materials to align with brand standards.

Qualifications

• 5+ years of professional experience in a marketing position with a design or professional services firm.
• Bachelor's degree in Journalism, Business, Architecture, Interior Design, Graphic Design, Communications, or Marketing.
• Excellent written and verbal communication skills.
• Creative and impactful graphic design skills, including creating effective presentations and marketing collateral.
• Strong organizational skills to coordinate and manage multiple projects and deadlines.
• Ability to work with diverse project teams and in a fast-paced work environment.
• Mastery of InDesign is a must.
• Proficiency in Microsoft Office (Word, Excel, and PowerPoint) is required.

Responsibilities

• Lead production for pursuit deliverables in assigned studios/practice areas from lead win/loss.
• Coordinate BD activity: manage incoming leads, followup, and status updates; maintain CRM/Salesforce entries.
• Build schedule/workplans; assign tasks; drive deadlines across marketing and technical contributors.
• Write, design, and produce proposals, presentations, and tailored collateral to brand standards.
• Develop project narratives, leadership bios, case stories, and qualifications packages.
• Maintain current resumes, case libraries, and sector capability materials.
• Open promo numbers and develop pursuit plans.
• Maintain Salesforce opportunities.
• Ensure proper closeout and archiving postpursuit.
• Track industry trends, competitors, and partners; surface angles and differentiators.
• Support material creation for BD activities and interviews.
• Complete, onbrand proposal packages and interview decks.
• Workplans, production schedules, and assignment matrices.
• CRM updates; pursuit status reports; promo number requests.
• Project narratives, case stories, resumes, and bios.
• Qualification packets and sector onepagers.
• Closeout files, lessonslearned summaries.

Skills

Written communication

Verbal communication

Graphic design

Organizational skills

Collaboration

Fast-paced environment

Education

Bachelor's degree in Journalism

Bachelor's degree in Business

Bachelor's degree in Architecture

Bachelor's degree in Interior Design

Bachelor's degree in Graphic Design

Bachelor's degree in Communications

Bachelor's degree in Marketing

Tools

InDesign

Microsoft Office (Word, Excel, PowerPoint)

Job description

Gensler in San Francisco is seeking a Marketing Specialist to support pursuit efforts across our studios and practice areas. You will write, design, and produce proposals, presentations, and collateral to help the firm win work, under the guidance of senior marketing staff.

You will coordinate BD activities, manage leads in Salesforce, develop schedules, and create project narratives, resumes, case stories, and sector materials to align with brand standards.