Marketing Programs Lead (Hybrid) – Strategy, Launch & Ops

eTeam; Minneapolis (MN); Hybrid; USD 90,000 - 120,000; Full time

Job summary

eTeam is seeking a Marketing Specialist to support the Integrated Marketing Strategy (IMS) team in a hybrid, multi-site capacity. The role focuses on governance, scheduling, and operational excellence to enable senior strategists to concentrate on business and customer strategy.

Responsibilities include managing quarterly planning, master calendar, launches, and knowledge management, with collaboration across Strategy, Creative, Analytics, Product, Channel, and Finance teams.

Qualifications

• 5+ years in marketing program management, marketing operations, or related fields.
• Demonstrated success managing cross-functional initiatives and operational processes.
• Advanced PowerPoint and Excel skills.
• Excellent written and verbal communication.

Responsibilities

• Own governance of Quarterly Offer Planning across Consumer and Small Business portfolios.
• Manage timelines, milestones, and inputs from Strategy, Product, Analytics, Finance, and Channel teams.
• Develop and maintain the IMS Master Marketing Calendar and track campaigns and initiatives.
• Lead planning, coordination, and readiness activities for major marketing launches.
• Maintain centralized documentation, templates, and playbooks for marketing operations.

Skills

Organizational skills

Communication skills

PowerPoint

Excel

Stakeholder coordination

Process governance

Tools

Workfront

Job description

eTeam is seeking a Marketing Specialist to support the Integrated Marketing Strategy (IMS) team in a hybrid, multi-site capacity. The role focuses on governance, scheduling, and operational excellence to enable senior strategists to concentrate on business and customer strategy.

Responsibilities include managing quarterly planning, master calendar, launches, and knowledge management, with collaboration across Strategy, Creative, Analytics, Product, Channel, and Finance teams.