Marketing Programs Lead — Cross‑Functional & Data‑Driven

Pritchard Companies; Clear Lake (IA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Medical, dental, vision coverage

Paid time off

401(k) program options

Professional development investment

Collaborative culture

Job summary

A well-established company in Clear Lake, Iowa is seeking a Marketing Program Manager to lead marketing initiatives that align with business goals. Responsibilities include developing and tracking marketing campaigns, collaborating with cross-functional teams, and analyzing performance data to optimize future efforts. The ideal candidate will have a Bachelor's degree in Marketing or a related field, along with five years of experience in marketing or project management. This role offers a supportive culture and comprehensive benefits.

Qualifications

• Five or more years of experience in marketing or a similar role.
• Strong understanding of digital marketing tools and performance metrics.
• Proven ability to manage multiple projects and prioritize effectively.

Responsibilities

• Plan and execute marketing programs aligned with company goals.
• Lead the development and performance tracking of marketing campaigns.
• Collaborate with cross-functional teams to ensure messaging alignment.
• Analyze campaign performance to optimize future initiatives.

Skills

Digital marketing channels

Project management

Analytical skills

Communication skills

Education

Bachelor’s degree in Marketing, Business, or Communications

Job description

A well-established company in Clear Lake, Iowa is seeking a Marketing Program Manager to lead marketing initiatives that align with business goals. Responsibilities include developing and tracking marketing campaigns, collaborating with cross-functional teams, and analyzing performance data to optimize future efforts. The ideal candidate will have a Bachelor's degree in Marketing or a related field, along with five years of experience in marketing or project management. This role offers a supportive culture and comprehensive benefits.