Marketing Program Lead for Cross-Functional Campaigns

Darn Tough Vermont / Cabot Hosiery Mills; Waterbury (CT); On-site; USD 90,000 - 120,000; Full time

Job summary

Darn Tough Vermont / Cabot Hosiery Mills is seeking a Marketing Project Manager to drive the planning, coordination, and execution of complex marketing initiatives. Reporting to the VP of Marketing, this role acts as a central connector across Marketing and cross-functional partners, bringing structure, visibility, and accountability to priorities.

You will manage initiatives from intake through completion, ensure clear scopes, timelines, dependencies, and deliverables, and help teams translate

Qualifications

• 5+ years of experience in project management or marketing operations.
• Experience coordinating cross-functional teams.
• Strong planning and organizational skills with attention to detail.
• Excellent written and verbal communication skills.
• Ability to influence and drive decisions without direct authority.

Responsibilities

• Lead project management for priority marketing initiatives from planning through completion.
• Translate strategies into clear project plans with scope, milestones, owners, and timelines.
• Establish visibility into project status, milestones, decisions, and risks.
• Proactively identify roadblocks and dependencies and resolve with stakeholders.
• Facilitate project kickoffs, status meetings, and retrospectives and document decisions.
• Ensure team roles and responsibilities are clear using a framework like RACI.

Skills

Project management

Cross-functional collaboration

Marketing operations

Attention to detail

Communication skills

Job description

Darn Tough Vermont / Cabot Hosiery Mills is seeking a Marketing Project Manager to drive the planning, coordination, and execution of complex marketing initiatives. Reporting to the VP of Marketing, this role acts as a central connector across Marketing and cross-functional partners, bringing structure, visibility, and accountability to priorities.

You will manage initiatives from intake through completion, ensure clear scopes, timelines, dependencies, and deliverables, and help teams translate