Marketing Operations Specialist

Leadr; Fort Worth, Arlington, Dallas (TX, TX, TX); On-site; USD 85,000 - 95,000; Full time

Benefits offered by this job

PTO

Paid Holidays

Medical insurance

Career development opportunities

Job summary

A growing technology company in Fort Worth is seeking a Senior Marketing Operations Specialist to enhance our marketing capabilities. This role will involve managing CRM integrations and AI tools to improve campaign execution and efficiency. Ideal candidates will have 3+ years of marketing operations experience, familiarity with B2B SaaS, and a proactive approach to problem-solving. Join us as we transform leadership in organizations and enhance the impact of middle management.

Qualifications

• 3+ years of experience in marketing operations or revenue operations, ideally in B2B SaaS.
• Proven experience building and scaling marketing systems in a startup or high-growth environment.
• Hands-on experience implementing AI tools across marketing or GTM workflows.

Responsibilities

• Own and evolve the marketing GTM tech stack including CRM integrations, marketing automations, and analytics.
• Implement and manage AI tools that improve marketing campaign execution, insights, and operational efficiency.
• Build processes that support pipeline growth without adding unnecessary complexity.

Skills

Marketing operations experience

CRM platforms knowledge

AI tools implementation

Process thinking

Clear communication

Adaptability

Tools

HubSpot

Salesforce

ZoomInfo

Clay

Vector

Job description

Base pay range

$85,000.00/yr - $95,000.00/yr

First of all - Thank You!

This probably isn’t the first job description you’ve read today. Maybe this is one of over 100 you reviewed this week. So, before we go any further, we want to stop and say thank you for considering this role. We know you have options and we’d like you to consider adding us to that list.

About Leadr

At Leadr, we’re on a mission to rid the world of bad management, by empowering middle managers to become exceptional leaders who transform the culture and outcomes of their teams.

Today, too many companies leave managers to fend for themselves, resulting in a 60% failure rate within their first two years for first-time leaders. The rapid growth of AI is worsening this problem, as the purview of the modern manager expands. While many organizations respond to these challenges with internal training programs, these are frequently relegated to already overwhelmed HR leaders, who are taught to prioritize compliance and administration rather than genuinely improving team clarity, cohesion, and performance.

We see middle managers differently: they are the heartbeat of company culture and the driving force behind team results. At Leadr, we build AI-powered software tools that improve quality of life for those managers, while coaching them toward better leadership and outcomes – paired with hands‑on training for these leaders to teach them the most critical skills overlooked by companies.

When you join Leadr, you’re committing to help us tackle this important and rewarding challenge: transforming how people lead.

Your Role

We are looking for a Senior Marketing Operations Specialist to own and scale the marketing engine behind our growth. This role is responsible for building and maintaining the systems, processes, and data foundation that allow a lean marketing team to operate efficiently and drive revenue impact. This is a hands‑on role for someone who has built before, thrives in a startup environment where adaptability is crucial, and is excited to apply AI in practical, high‑leverage ways.

Responsibilities

• Own and evolve the marketing GTM tech stack including CRM integrations, marketing automations, and analytics
• Implement and manage AI tools that improve marketing campaign execution, insights, and operational efficiency
• Partner closely with product marketing and demand generation to ensure alignment, attribution, and conversion clarity
• Build processes that support pipeline growth without adding unnecessary complexity
• Ensure lead management, scoring, routing, and reporting are reliable and trusted
• Evaluate and experiment with new AI tools to help boost output and drive revenue growth

Qualifications

• 3+ years of experience in marketing operations or revenue operations, ideally in B2B SaaS
• Proven experience building and scaling marketing systems in a startup or high‑growth environment
• Hands‑on experience implementing AI tools across marketing or GTM workflows
• Deep understanding of CRM platforms, marketing automation, and funnel analytics
• Strong process thinker who balances structure with speed
• Bias for action and is able to adapt (and learn) fast
• Clear communicator who takes ownership and follows through
• Experience with marketing tools like HubSpot, ZoomInfo, Clay, Vector, Salesforce preferred.

Benefits of Joining Our Team

• AWARD‑WINNING CULTURE: At Leadr, we’re proud to foster a workplace where people thrive. We've been recognized as one of The Dallas Morning News Best Places to Work every year from 2022 to 2025, earning the prestigious Best at Values award. We ranked #12 on Will Reed’s Top 100 Workplaces and #8 on LinkedIn’s Top Startups—because we believe people deserve to be led and developed, not just managed.
• Be a part of building something that actually makes a difference to people.
• Real ownership and visibility into how your work drives growth.
• Work closely in a growing marketing team to bring our vision to market.
• An opportunity to work in a Tech start‑up with unlimited growth potential.
• We offer PTO, Paid Holidays, Flex Holidays, etc.
• Medical insurance offered (health, dental, vision, life)
• We are committed to developing you as a leader and providing career growth throughout your employment with us.
• We promise to care for you as a person, and have meaningful conversations with you so you have the clarity and support you need to do your best work!

Leadr is an Equal Opportunity Employer. Our goal is that everyone, regardless of their culture, background, and perspective, has the opportunity to love Mondays as much as Fridays. Thank you again for your time and interest!

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Software Development