Marketing Operations Manager, AMER Events

Stripe; Seattle (WA); In loco; USD 158.000 - 237.000; Tempo pieno

Vantaggi offerti da questo lavoro

Equity

401(k) plan

Medical, dental, and vision benefits

Wellness stipends

Descrizione del lavoro

Stripe is seeking a Marketing Operations Manager to own end-to-end marketing operations for in-person and online events. You will collaborate with Field Marketing, Demand Generation, Marketing Technology, and Sales to drive audience strategy, registrations, and post-event reporting, while ensuring data quality and governance across campaigns.

You will manage lead scoring, routing, and sales notifications, track performance, and push for continuous improvements in engagement and conversion within

Competenze

• 5+ years of experience in marketing operations or related field.
• 3+ years with Marketo delivering scalable programs.
• Proven track record of optimizing event/webinar workflows (Splash & ON24).
• Experience with audience segmentation, lead routing, and sales follow-up processes.
• Strong program-management skills across multiple events and teams.
• Knowledge of data quality, privacy, and contact-governance practices.

Mansioni

• Own end-to-end marketing operations for in-person and online events, from intake through post-event reporting.
• Partner with Field Marketing, Demand Generation, Marketing Technology, and Sales to define plans, timelines, responsibilities, and success metrics.
• Manage audience strategy and campaign execution, including segmentation, registration, email, testing, and attendance tracking.
• Monitor registration and attendance, address risks, and identify opportunities to improve conversion and engagement.
• Manage capture, validation, enrichment, and reconciliation of attendee and non-attendee data.
• Oversee lead scoring, classification, routing, nurture, and sales notifications within SLAs.
• Report on campaign performance, attendance, engagement, lead routing, and pipeline impact.
• Maintain data quality, privacy, consent, and governance throughout the campaign lifecycle.
• Identify and address process, data, and technology gaps with scalable documentation.

Conoscenze

Marketing operations

Marketo

Audience segmentation

Campaign workflows

Lead management

Data privacy & governance

Strumenti

Splash

ON24

Descrizione del lavoro

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world's largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

Marketing Operations is a team of marketing execution experts and systems thinkers focused on efficiency. We partner closely with Regional and Demand marketing, Growth, Martech, and creative teams to deliver scalable, high-impact campaigns across channels. While we operate globally, this role is focused on supporting the AMER region.

What you'll do

We are seeking a Marketing Operations Manager to serve as the end-to-end marketing operations process owner for in-person and online events. In this role, you will collaborate with Field Marketing, Demand Generation, Marketing Technology, and Marketing Operations teammates to identify audiences, track and drive attendance, produce high-performing and measurable campaigns, accurately process attendee and non-attendee data, route leads accurately and quickly, and provide sales follow-up reporting.

Responsibilities

• Own end-to-end marketing operations for in-person and online events, from campaign intake through post-event reporting.
• Partner with Field Marketing, Demand Generation, Marketing Technology, and Sales to define operational plans, timelines, responsibilities, and success metrics.
• Manage audience strategy and campaign execution, including segmentation, registration, email, testing, launch readiness, and attendance tracking.
• Monitor registration and attendance, address risks and dependencies, and identify opportunities to improve conversion and engagement.
• Manage the accurate capture, validation, enrichment, and reconciliation of attendee and non-attendee data.
• Oversee lead scoring, classification, routing, nurture, sales notifications, and handoff within agreed service levels.
• Report on campaign performance, attendance, engagement, lead routing, sales follow-up, and pipeline impact.
• Maintain high standards for data quality, privacy, consent, and contact governance throughout the campaign lifecycle.
• Identify and address process, data, and technology gaps by implementing scalable documentation and operating procedures that improve consistency and performance.

Who you are

We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum requirements

• 5+ years of experience in marketing operations, demand generation operations, event operations, or a related field.
• 3+ years of proven expertise in Marketo, with a strong track record of developing scalable programs and driving successful campaign outcomes.
• Proven track record of optimizing campaign and execution workflows within event and webinar platforms (such as Splash and ON24).
• Experience with audience segmentation, campaign workflows, lead management, and sales follow-up processes.
• Strong program-management skills, with the ability to manage timelines, dependencies, risks, and multiple concurrent events.
• Strong analytical and problem-solving skills, including experience using campaign data to identify issues and improve performance.
• Understanding of data quality, consent, privacy, and contact-governance practices.
• Clear written and verbal communication skills and experience working across Marketing, Sales, and Technology teams.
• Attention to detail and the ability to operate effectively in a fast-paced environment with changing priorities.
• Experience integrating AI into scalable marketing operations workflow designs and streamline processes.

Preferred qualifications

• Experience in the technology or financial services sectors, ideally within a high-growth company.
• Knowledge of marketing automation tools and processes to enhance efficiency and scalability in campaign execution.
• Strong adaptive skills with a proven ability to thrive in a rapidly changing environment.
• Experience managing or collaborating with an offshore production team to streamline operations.

In-office expectations

Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico, Bengaluru, India, and Dublin, Ireland work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.

Pay and benefits

The annual US base salary range for this role is $157,800 - $236,800. For sales roles, the range provided is the role's On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.

We look forward to hearing from you.

At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn't precisely match the job description. Your skills and passion will stand out and set you apart especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren't afraid to challenge assumptions. Join us.

• Company: Stripe
• Team: Marketing
• Office location: Seattle
• Employment type: Full time