Marketing Operations Manager

Placements24; United States; Hybrid; USD 66,000 - 93,000; Full time

Benefits offered by this job

Hybrid work model

Professional development opportunities

Competitive salary

Medical and retirement benefits

Job summary

Placements24 is seeking a Marketing Operations Manager in East London hybrid to optimize the marketing tech stack, automation, data management, and campaign support for efficient processes.

Ideal candidates have 3–5 years in marketing operations, proficiency with Salesforce, HubSpot, and Marketo, and strong analytics and project management skills. Hybrid work with remote and in-office options.

Qualifications

• 3–5 years of experience in marketing operations or a related technical marketing role.
• Proficiency with marketing automation platforms and CRM systems (e.g., Salesforce, HubSpot, Marketo).
• Bachelor's degree in Business, Marketing, Information Technology, or a related field.

Responsibilities

• Manage and optimize marketing automation platforms for lead nurturing, campaign execution, and reporting.
• Oversee the integration and maintenance of the CRM system with marketing technologies.
• Develop and implement processes for data hygiene, segmentation, and lead scoring to improve marketing effectiveness.
• Provide technical support for marketing campaigns, ensuring accurate tracking, execution, and analysis.
• Analyze marketing performance data to identify areas for process improvement and operational efficiency.
• Collaborate with marketing, sales, and IT teams to ensure alignment on systems, processes, and data integrity.

Skills

Marketing automation

CRM systems

Data analytics

Project management

Education

Bachelor's degree in Business, Marketing, IT or related field

Tools

HubSpot

Marketo

Salesforce

Job description

About the Role

Our client is looking for a highly organized and technically proficient Marketing Operations Manager to join their team in East London . This role is critical for ensuring the efficiency and effectiveness of the marketing department's processes and technology stack. You will be responsible for managing marketing automation platforms, CRM integration, data management, and campaign execution support. This position offers a great opportunity to streamline marketing efforts and drive data-driven decisions within a growing company.

Key Responsibilities

• Manage and optimize marketing automation platforms (e.g., HubSpot, Marketo) for lead nurturing, campaign execution, and reporting.
• Oversee the integration and maintenance of the CRM system with marketing technologies.
• Develop and implement processes for data hygiene, segmentation, and lead scoring to improve marketing effectiveness.
• Provide technical support for marketing campaigns, ensuring accurate tracking, execution, and analysis.
• Analyze marketing performance data to identify areas for process improvement and operational efficiency.
• Collaborate with marketing, sales, and IT teams to ensure alignment on systems, processes, and data integrity.

Requirements

• 3-5 years of experience in marketing operations, marketing technology, or a related technical marketing role.
• Proficiency with marketing automation platforms and CRM systems (e.g., Salesforce, HubSpot, Marketo).
• Strong understanding of marketing processes, data management, and analytics.
• Experience with data analysis and reporting, including dashboard creation.
• Excellent project management and problem-solving skills.
• Bachelor's degree in Business, Marketing, Information Technology, or a related field.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive medical and retirement benefits.
• Opportunities for professional development and certifications in marketing technology.
• A collaborative work environment in East London . Hybrid work model offering a blend of remote and in-office flexibility.