Marketing Operations Coordinator

Mimi's Prom STL; Chesterfield (MO); On-site; USD 42,000 - 48,000; Full time

Benefits offered by this job

Paid time off

401K matching

Growth opportunities

Job summary

Mimi's Prom STL is seeking a Marketing Operations Coordinator to act as the organizational heartbeat of our Marketing & Brand Department. You will coordinate campaigns, manage timelines, organize projects, and ensure our marketing runs smoothly across digital platforms and store locations.

In this role, you’ll build systems, solve problems, and keep projects moving so the Marketing & Brand team can do their best work.

Qualifications

• Love organization and planning.
• Strong project management skills.
• Attention to detail.

Responsibilities

• Coordinate marketing calendars, campaign timelines, and project schedules.
• Manage scheduling and publishing of social media content across Mimi's platforms.
• Support the execution of daily Stories and platform-specific content.

Job description

Behind every successful campaign is someone making sure the details don't get missed.

As our Marketing Operations Coordinator, you'll be the organizational heartbeat of our Marketing & Brand Department. You'll help coordinate campaigns, manage timelines, organize projects, and ensure our marketing is consistently executed across our digital platforms and store locations.

This isn't a role where you'll simply check tasks off a list. You'll build systems, solve problems, keep projects moving, and create the structure that allows our Marketing & Brand team to do their best work.

If you're someone who loves bringing order to busy environments, enjoys keeping projects on track, and finds satisfaction in making sure nothing falls through the cracks, we'd love to meet you.

What You'll Do

• Coordinate marketing calendars, campaign timelines, and project schedules.
• Keep marketing initiatives organized and moving forward across multiple brands and store locations.
• Manage the scheduling and publishing of social media content across Mimi's digital platforms, ensuring content is posted consistently, accurately, and on time.
• Support the execution of daily Stories and platform-specific content across our social channels.
• Monitor social media channels and actively engage with our online community through comments, mentions, tags, and messages, while appropriately routing customer service inquiries to store teams.
• Track deadlines and proactively communicate project updates, needs, and potential delays with the Marketing & Brand team.
• Coordinate communication between the Marketing & Brand Department and store teams.
• Organize marketing assets, creative files, content libraries, and project documentation.
• Assist with website updates and maintain accurate information across digital platforms and business listings.
• Support publishing and platform management across current and emerging channels.
• Help identify opportunities to improve systems, workflows, and department efficiency.
• Support special projects, campaign launches, events, and seasonal marketing initiatives.

What We're Looking For

• Love organization, planning, and creating efficient systems.
• Naturally stay one step ahead and enjoy keeping projects on track.
• Can successfully manage multiple priorities without losing attention to detail.
• Have strong project management skills and enjoy turning plans into action.
• Communicate clearly, professionally, and proactively.
• Enjoy solving problems and finding better ways to work.
• Thrive in a collaborative, fast-paced environment.
• Take ownership of your work and follow through on commitments.
• Understand that social media doesn't always operate within traditional business hours and are comfortable monitoring digital channels during evenings and weekends as needed.

Preferred Qualifications

• Experience in marketing coordination, social media coordination, project coordination, or marketing operations.
• Strong organizational, project management, and time management skills.
• Exceptional attention to detail.
• Experience managing multiple projects and deadlines.
• Familiarity with social media scheduling and publishing tools.
• Proficiency with Google Workspace
• Experience with project management software, website updates, CRM systems, or digital business listings is a plus.

This position will occasionally travel between our store locations to support marketing campaigns, events, and department initiatives.

Because this role supports the day-to-day execution of our social media presence, flexibility to monitor and manage digital channels outside of traditional business hours, including evenings and weekends as needed.

Why You'll Love Working Here

At Mimi's, marketing is more than creating beautiful posts—it's helping tell the story behind life's biggest celebrations.

You’ll join a collaborative Marketing & Brand Department where ideas are encouraged, teamwork is valued, and organization plays a critical role in bringing every campaign to life. Your work will help create the structure behind one of the Midwest & Rocky Mountain Regions most recognized bridal & prom brands while making a visible impact across our company.

• Pay Range: $42,000-$48,000 | based on experience
• Paid time off - accrues
• 401K matching - eligible after 1 year
• Opportunities for growth within a growing organization