Marketing Operations Analyst

Keysight Technologies; Atlanta (GA); Remote; USD 73,000 - 135,000; Full time

Job summary

An innovative company is seeking a Marketing Operations Analyst to join their dynamic team. This role involves collaborating with team members to integrate data from various sources and design insightful dashboards. You will play a crucial part in enhancing data quality and identifying strategic opportunities within the marketing organization. With a commitment to diversity and inclusion, this forward-thinking firm fosters a culture where creativity and innovation thrive. If you're passionate about data and marketing, this is an exciting opportunity to make a significant impact.

Benefits

Medical, Dental and Vision Insurance

401(k) Plan

Flexible Time Off

Tuition Reimbursement

Employee Stock Purchase Plan

Paid Family Leave

Health Savings Account

Life and Disability Insurance

Discounts and Perks

Adoption Assistance

Qualifications

• 2+ years of B2B marketing data experience with lead journey understanding.
• Proficiency in SQL-based data manipulation and calculated metrics.

Responsibilities

• Integrate data across sales and marketing pipelines using SQL.
• Design reporting dashboards in Domo following best practices.

Skills

SQL

Data Visualization

Business Intelligence

Interpersonal Communication

Education

BA in Marketing

BA in Computer Science

BA in Statistics

Tools

Domo

BI Platforms

Job description

Overview

Keysightis on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn moreabout what we do.

Our powerful,award-winningculture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions.Diversity, equity & inclusionare integral parts of our culture and drivers of innovation at Keysight. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

Responsibilities

Keysight Global Marketing (KGM) is hiring a Marketing OperationsAnalystwhowill collaborate withteam members tointegrate data from sources across the sales and marketing pipeline; and consult with internal clients to define, build, and hand-off dashboards and metrics. You will be joining a small, highly visible, analytics and operations team reportinginto the CMO.

Primary Responsibilities

• Work with project leads to implementbusiness intelligence and KPI definition projects
• UseSQL to integrate data from multiple data sources across a multi-touch multi-contact organization-based customer journey
• Design reporting dashboards within Domo, our BI platform, following data visualization best practices
• Utilize data insights to strategically highlight areas of opportunity given core business questions
• Identify gaps in processes and data collection to proactively ensure data quality across the marketing organization
• Collaborate withfully remoteteammates: communicating needs, coordinating work, andcommunicating timelines and deliverablesacross global time-zones

Qualifications

• BA in marketing, engineering, statistics, economics, computer science, or equivalent work experience
• 2+ years working with B2B marketing data with an understanding of the lead journey, lead qualification processes, account-based marketing (ABM) metrics, and the marketing and sales pipeline
• 2+ years executing work as part of a project-based team (agile project management experience preferred)
• 2+ years working with Domo or other BI platforms
• Strong understanding of data structure, aggregation, joining and reintegration between data tables to create specific reporting views
• Proficiency in writing SQL-based calculated metrics; proficiency in SQL-based data manipulation
• Excellent inter-personal communication skills - especially in the context of a fully-remote team and work environment

Visa Sponsorship is not available for this role.

Careers Privacy Statement

***Keysight is an Equal Opportunity Employer.***

Keysight Technologies Inc. is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other protected categories under all applicable laws.

The level of role will be based on applicable experience, education and skills; Most offers will be between the minimum and the midpoint of the Salary Range listed below.

California Pay range: MIN $73,580.00 - MAX $134,550.00

Washington Pay range: MIN $ 68,130.00 - MAX $113,540.00

New York City Pay range: MIN $80,730.00 - MAX $134,550.00

Colorado Pay range: MIN $ 68,130.00 - MAX $113,540.00

District of Columbia pay range: MIN $ 68,130.00 - MAX $113,540.00

Hawaii pay range: MIN $ 68,130.00 - MAX $113,540.00

Illinois pay range: MIN $ 68,130.00 - MAX $113,540.00

Maryland pay range: IN $73,580.00 - MAX $134,550.00

Massachusetts pay range: IN $73,580.00 - MAX $134,550.00

Minnesota pay range: MIN $ 68,130.00 - MAX $113,540.00

New Jersey City pay range: IN $73,580.00 - MAX $134,550.00

Vermont pay range: MIN $ 68,130.00 - MAX $113,540.00

Note: For other locations, pay ranges will vary by region

This role is eligible for Keysight Results Bonus Program

US Employees may be eligible for the following benefits:

• Medical, dental and vision
• Health Savings Account
• Health Care and Dependent Care Flexible Spending Accounts
• Life, Accident, Disability insurance
• Business Travel Accident and Business Travel Health
• 401(k) Plan
• Flexible Time Off, Paid Holidays
• Paid Family Leave
• Discounts, Perks
• Tuition Reimbursement
• Adoption Assistance
• ESPP (Employee Stock Purchase Plan)