Marketing & Media Specialist — Growth, Content & Front‑Facing

St. Augustine Lighthouse & Maritime Museum; Saint Augustine (FL); On-site; USD 38,000 - 54,000; Full time

Job summary

St. Augustine Lighthouse & Maritime Museum is seeking a Marketing Assistant to support marketing initiatives aimed at revenue growth and brand development.

The role involves graphic design, videography, photography, marketing analytics, and customer acquisition, with front-facing duties interacting with customers, staff, and media. The ideal candidate is analytical, proactive, detail-oriented, and able to manage multiple priorities.

Qualifications

• Bachelor’s degree or equivalent work experience preferred.
• Superior verbal and written communication skills; excellent interpersonal skills.
• Strong time management and attention to detail; flexibility in individual and team settings.
• Working knowledge of the full Adobe Creative Suite.
• Academic or on-the-job experience in photography, videography, or related field.
• Ability to capture photo and video and edit in post-production.
• Familiar with microtargeting.

Responsibilities

• Promote revenue growth through the implementation of the Museum media strategy.
• Support income growth in sales, admissions, and development by creating content for social media, digital & print media, website.
• Coordinate flow of information and disseminate it according to the organization’s marketing and communications plan.
• Monitor, analyze, and report analytics from marketing channels.
• Coordinate all media communications including film production, interviews and media around events.
• Manage and negotiate marketing contracts.
• Design and create content and collateral within branding guidelines: graphic design, photography, and videography; event materials, signage, maps, and short videos.
• Help maintain content on the website, landing pages, and digital listings.
• Write and edit content such as posts, updates, stories, articles.
• Represent the organization via interviews on TV, social media, radio, etc.
• Support customer acquisition and development.
• Support special projects and initiatives.
• Perform other duties as assigned.

Skills

Verbal communication

Written communication

Organization

Multitasking

Social media content

Microtargeting

Content writing

Education

Bachelor’s degree

Tools

Adobe Creative Suite

Photography

Videography

Post-production editing

Job description

St. Augustine Lighthouse & Maritime Museum is seeking a Marketing Assistant to support marketing initiatives aimed at revenue growth and brand development.

The role involves graphic design, videography, photography, marketing analytics, and customer acquisition, with front-facing duties interacting with customers, staff, and media. The ideal candidate is analytical, proactive, detail-oriented, and able to manage multiple priorities.