Marketing Marketing Head of Pricing and Packaging Remote US

Sprout Social; United States; Remote; USD 90,000 - 150,000; Full time

Job summary

Join a forward-thinking company as the Head of Pricing and Packaging, where you'll define and lead the global pricing strategy for innovative products. This role involves collaborating with cross-functional teams to drive revenue growth and ensure effective pricing governance. With a focus on data-driven insights, you'll optimize pricing strategies and lead a small team of strategists. Enjoy a supportive work environment with progressive policies and ongoing development opportunities, all while making a significant impact in a dynamic industry. If you're passionate about pricing strategies and team leadership, this is the perfect opportunity for you.

Benefits

Flexible Paid Time Off

Parental Leave Program

Wellness Initiatives

Ongoing Education Opportunities

State-of-the-art Offices

Qualifications

• 12+ years in SaaS with 5+ years in pricing and packaging for B2B.
• Experience with user-based pricing models and pricing analysis.

Responsibilities

• Define and manage global pricing and packaging strategy.
• Lead a team and monitor pricing performance for optimization.

Skills

SaaS Experience

Pricing Strategy

Data Analysis

Team Leadership

Cross-functional Collaboration

Customer Research

Communication Skills

Education

Undergraduate Degree in STEM

Advanced STEM Degree

Tools

Qualtrics

Conjointly

Job description

We know experience is built in a number of ways. Even if your background doesn’t match the exact requirements, we encourage you to apply and share any relevant skills in a cover letter. Sprout welcomes all candidates to apply, including those who identify as BIPOC, women and underrepresented genders in tech, LGBTQIA+, parents, veterans, persons with disabilities and people of all faiths.

Head of Pricing and Packaging

Description

Sprout Social is hiring a Head of Pricing and Packaging to join the Marketing team. This role will report to the Vice President, Revenue Marketing.

What you’ll do

• Define, lead and manage all aspects of the global pricing and packaging strategy for current and future products, incorporating competitive insights, financial analysis and customer feedback.
• Lead a small team of pricing strategists.
• Use analytics, data and research to proactively identify opportunities for pricing and packaging improvements and model the impact of changes using product usage, retention, and financial data.
• Partner with Product, Sales, Customer Success, Finance, and Marketing to determine pricing strategies within product roadmaps, drive market intelligence, revenue growth and education, while leading pricing governance through a cross-functional Pricing Committee to ensure consistent policies and key decision-making.
• Rigorously monitor performance, tracking the effectiveness of pricing strategies and making adjustments to optimize results.
• Conduct in-depth qualitative and quantitative customer research, model monetization scenarios, and execute programs.
• Own the project management of any new pricing and packaging proposal through the various stages of stakeholder involvement to ultimate market roll-out.

What you’ll bring

The minimum qualifications for this role include:

• 12+ years of experience working in SaaS businesses.
• 5+ years of experience leading pricing and packaging work for a B2B SaaS organization, including 3+ years managing teams.
• Familiarity with user-based pricing and alternate pricing models, self-serve and sales-led go-to-market motions and Mid Market / Enterprise customer buying behavior.
• Deep experience with SaaS pricing models, tools, and processes. You will have had direct experience running pricing analysis, including Van Westendorp analysis, Gabor Granger and Max Diff.
• Significant experience communicating, influencing, and working cross-functionally with technical and non-technical stakeholders at all levels, including the C-Suite, across marketing, sales & success, finance and product teams.

Preferred qualifications for this role include:

• Experience working with pricing platforms such as Qualtrics, Conjointly, etc.
• Undergraduate degree in a STEM discipline; advanced STEM degree is a plus.

Our Benefits Program

We’re proud to regularly be recognized for our team, product and culture. Our benefits program includes:

• Insurance and benefit options that are built for both individuals and families.
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program.
• High-quality and well-maintained equipment—your computer will never prevent you from doing your best.
• Wellness initiatives to ensure both health and mental well-being of our team.
• Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity and inclusion initiatives.
• Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting.

Sprout Social is proud to be an Equal Opportunity Employer and an Affirmative Action Employer. We do not discriminate based on identity - race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law.