Marketing Manager / Sr. Marketing Manager

Clark Construction Group; McLean (VA); On-site; USD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a Marketing Manager to lead innovative proposal development and strategic marketing initiatives. This full-time role, based in McLean, VA, emphasizes collaboration and creativity, requiring a strong background in the architecture, engineering, and construction sectors. You will drive the execution of marketing strategies, mentor team members, and provide senior leadership in proposal pursuits. If you possess a passion for effective communication and a commitment to excellence, this opportunity offers a dynamic environment to make a significant impact.

Qualifications

• 7+ years in marketing and proposal management, especially in AEC.
• Strong writing and communication skills with a focus on clarity.
• Experience managing complex proposal efforts with attention to detail.

Responsibilities

• Lead proposal teams and develop winning RFQ/RFP responses.
• Drive strategic conversations with leadership on market trends.
• Mentor and guide marketing team members for growth and development.

Skills

Proposal Management

Content Creation

Team Leadership

Strategic Planning

Business Literacy in AEC

Analytical Skills

Mentorship

Creativity

Problem Solving

Education

Bachelor’s degree in Communications

Bachelor’s degree in Business

Bachelor’s degree in Marketing

Tools

Adobe Creative Suite

Job description

As a Marketing Manager / Senior Marketing Manager at Clark, you will make an essential and significant contribution to developing innovative proposals, presentations, and other materials that help win new projects for Clark. You will have the opportunity to drive strategic conversations with business leadership on win strategy and serve as the primary catalyst for organizing and leading the development of tailored proposal responses and presentations in support of new work. Successful candidates will demonstrate a collaborative and team-oriented mindset and a passion for and dedication to getting the job done. This full-time, in-office position is based in McLean, VA and will require some travel.

Responsibilities

• Provide senior marketing leadership for pursuits, partnering with pursuit teams to drive the execution of pursuit strategy

• Develop winning RFQ and RFP responses, proactively contributing at all stages of proposal development including writing, editing, and visual communication

• Organize and lead proposal teams in coordination with our operational leaders and the company’s marketing team

• Build collaborative relationships with project staff to facilitate team synergy, creativity, and effectiveness

• Provide mentorship and strategic advice to develop Pursuit Champions and Marketing team members

• Guide and assist technical staff, as necessary, on the development/improvement of their technical narratives

• Develop and edit presentation material for proposal team interviews with clients. Initiate presentation preparation and critique public speaking skills

• Drive strategic conversations with leadership regarding new markets, building types, and services in collaboration with Business Development

Basic Qualifications

• Bachelor’s degree with a major in Communications, English, Business, Marketing, or other relevant focus of study in writing, communication, and critical analysis

• 7+ years of relevant and successful marketing and proposal management experience with a minimum of 5 years of experience in the architecture, engineering, and/or construction (AEC) industry

• Strong grasp of business literacy in the AEC industry, specifically construction delivery

• Demonstrated ability to generate original written content in a clear and compelling manner

• Proven experience managing large-scale and complicated proposal efforts

• Strong organizational and planning skills with an attention to detail

• A good eye for visualization, layout, and/or graphic design skills to facilitate appealing and effective communication.

• Creativity and resourcefulness, with the ability to execute creative ideas effectively

• Confident personality with the ability to think strategically and help teams develop sound marketing, pursuit, and proposal strategies

• Strong work ethic and problem-solving skills with a “hands-on” and team-oriented attitude

• Analytical skills to identify trends and challenges; offer new ideas

• Commitment to mentorship, growth, and development of marketing team members; support staff with training and guidance

• Experience using Adobe Creative Suite required

• Alignment to Clark Standards of Excellence: Self-Motivated, Results Oriented, Adaptable, Team Player, Accountable, Ethical, Innovative, Resilient, Builds Relationships, Builds People / Teams & Followership, Sets Direction & Executes

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