Marketing Manager: Rocky Mountain Region

Nira Medical Group; Saint George (UT); On-site; USD 75,000 - 95,000; Full time

Job summary

Transformcap is looking for a Provider Relations & Marketing Manager to enhance patient referrals and appointment conversions in Saint George, Utah. The role involves developing marketing strategies, building relationships with healthcare providers, and managing digital marketing efforts. The ideal candidate will have a high school diploma, 3+ years of sales experience, and preferred proficiency in digital marketing and CRM tools. The position offers a hybrid work model with a salary range between $75K and $95K, plus commission.

Qualifications

• 3+ years of prior sales experience required.
• Prior physician office and neurology experience highly preferred.
• Ability to multitask, analyze data, and develop marketing strategies.

Responsibilities

• Develop and execute marketing initiatives to increase patient referrals and appointment conversion rates.
• Build and maintain relationships with referring providers, including primary care and specialty physicians.
• Manage digital marketing efforts, including website updates and social media content.

Skills

Interpersonal skills

Communication skills

Organizational skills

Sales experience

Digital marketing proficiency

Social media management

Education

High School Diploma or equivalent

Bachelor degree or equivalent preferred

Tools

CRM tools

Job description

Location

Intermountain West

Employment Type

Full time

Location Type

Hybrid

Department

Growth

Compensation

• Base Salary $75K – $95K and $20K – $30K Commission

Overview

Nira Medical is a national partnership of physician-led, patient-centered independent practices committed to driving the future of neurological care. Nira's mission is to enable clinicians to provide access to life-changing treatments.

Our team of board-certified neurologists, nurse practitioners, nurses, and researchers work collaboratively to deliver innovative, personalized care. Patients trust us for our expertise and consistent delivery of high-quality, comprehensive treatment in a welcoming and professional environment.

Provider Relations & Marketing Manager

The Provider Relations & Marketing Manager is responsible for executing marketing strategies to drive referrals and ensure that prospective patients are successfully converted into scheduled appointments. This role requires a proactive approach to physician outreach, community engagement, in-office referral processing, and digital marketing to grow the patient base. The Marketing Manager will work closely with providers, administrative staff, and external partners to support practices in Utah and Colorado.

Responsible To: General Manager

Responsibilities

• Develop and execute marketing initiatives to increase patient referrals and appointment conversion rates.
• Build and maintain relationships with referring providers, including primary care and specialty physicians, through regular outreach and engagement efforts.
• Identify new referral sources and opportunities for practice growth through data analysis and market research.
• Plan and coordinate community outreach events, physician networking opportunities, and educational seminars to promote the practice.
• Manage digital marketing efforts, including website updates, social media content, and patient reviews responses.
• Identify and resolve barriers to scheduling, such as insurance issues, provider availability, and patient concerns, to improve referral conversion rates.
• Track and analyze referral trends to identify opportunities for process improvement and enhance marketing and outreach strategies.
• Perform other duties as required.

Education & Experience

• High School Diploma or equivalent (GED) required; Bachelor degree or equivalent preferred.
• Strong interpersonal, communication, and organizational skills required.
• 3+ years of prior sales experience required.
• Prior physician office and neurology experience highly preferred.
• Proficiency in digital marketing, social media management, and CRM tools preferred.
• Ability to multitask, analyze data, and develop marketing strategies.

Compensation Range: $75K - $95K