Marketing Manager: Prime Campaigns & Sponsorships

Amazon; Santa Monica (CA); On-site; USD 79,000 - 138,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon is hiring a Marketing Manager to drive campaign delivery across Prime brand campaigns and US Sponsorship portfolio. The role spans Sponsorships and Campaigns, owning activation for CPA and NWSL partnerships and end-to-end execution of Prime initiatives with cross-functional teams.

Strong data-driven, communication, and project management skills are essential. We seek a customer-centric marketer who can balance creative instinct with analytical rigor, work with Insights, Media,

Qualifications

• 4+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience managing or working within cross-functional marketing and creative teams.
• Experience delivering paid media campaigns spanning TV, print ads and digital/social channels.
• Experience engaging, verbally and in writing, with internal and external stakeholders to convey complex ideas in a clear, concise manner.
• Experience in agency or brand-side marketing roles overseeing complex campaigns, with strong cross-functional collaboration and creative problem-solving skills.

Responsibilities

• Own end-to-end development and execution of focused Prime brand initiatives from brief through production, channel delivery, and measurement optimization.
• Support campaign leads on large-scale global Prime campaigns with channel-specific execution and performance reporting.
• Lead activation campaign execution across the US sponsorship portfolio, including creative rotation management and day-to-day partner management support.
• Own initiative-level performance tracking and reporting; analyze campaign metrics and deliver optimization recommendations to senior stakeholders.
• Partner with international marketing teams to share learnings and scale ideas across locales.
• Support leadership in developing the annual integrated marketing plan with channel planning inputs and measurement recommendations.
• Manage on-time and on-budget delivery of Prime campaigns and sponsorship activations; identify blockers and improve team processes.

Skills

Marketing experience

Data-driven decisions

Cross-functional collaboration

Communication skills

Campaign management

Agency/brand-side experience

Job description

Amazon is hiring a Marketing Manager to drive campaign delivery across Prime brand campaigns and US Sponsorship portfolio. The role spans Sponsorships and Campaigns, owning activation for CPA and NWSL partnerships and end-to-end execution of Prime initiatives with cross-functional teams.

Strong data-driven, communication, and project management skills are essential. We seek a customer-centric marketer who can balance creative instinct with analytical rigor, work with Insights, Media,